Programme Outcomes (POs) and Course Outcomes (COs) 2025 Pattern
Explore the programme outcomes, course outcomes and programme-specific outcomes for the 2025 academic pattern.
MCA Programme Outcomes and Course Outcomes
MCA Programme Outcomes (POs)
Learners are expected to know and be able to demonstrate the following Programme Outcomes.
Computing Knowledge
Apply knowledge of computing fundamentals, computing specialization, mathematics, and domain knowledge appropriate for the computing specialization to the abstraction and conceptualization of computing models from defined problems and requirements.
Problem Analysis
Identify, formulate, research literature, and solve complex Computing problems reaching substantiated conclusions using fundamental principles of Mathematics, Computing sciences, and relevant domain disciplines.
Design & Development
Design and evaluate solutions for complex computing problems, and design and evaluate systems, components, or processes that meet specified needs with appropriate consideration for public health and safety, cultural, societal, and environmental considerations.
Research & Development
Use research-based knowledge and research methods including design of experiments, analysis and interpretation of data, and synthesis of information to provide valid conclusions.
Prompt Tool Usage
Create, select, adapt and apply appropriate techniques, resources, and modern computing tools to complex computing activities, with an understanding of the limitations.
Ethical Practices
Understand and commit to professional ethics and cyber regulations, responsibilities, and norms of professional computing practice.
Life Long Learning
Recognize the need, and have the ability, to engage in independent learning for continual development as a Computing professional.
Professional Skills
Demonstrate knowledge and understanding of computing and management principles and apply these to one’s own work, as a member and leader in a team, to manage projects and in multidisciplinary environments.
Communication Skills
Communicate effectively with the computing community, and with society at large, about complex computing activities by being able to comprehend and write effective reports, design documentation, make effective presentations, and give and understand clear instructions.
Societal Contribution
Understand and assess societal, environmental, health, safety, legal, and cultural issues within local and global contexts, and the consequential responsibilities relevant to professional computing practice.
Teamwork & Leadership
Function effectively as an individual and as a member or leader in diverse teams and in multidisciplinary environments.
Innovation & Sustainability
Identify a timely opportunity and using innovation to pursue that opportunity to create value and wealth for the betterment of the individual and society at large.
MCA Course Outcomes (COs)
Course-wise outcomes are organized semester by semester.
Python Programming : PPR501MJ
To learn and apply basic constructs of python such as data, operations, conditions, loops, data types.
To understand advance concepts of python and apply it for solving the complex problems.
To develop Python programs that incorporate OOPS concept, regular expressions and multithreading for complex problem-solving and performance enhancement.
To implement various types of database operations in MongoDB.
To develop comprehensive web applications using Django Framework.
Data Structure and Algorithms — DSA502MJ
Implement linear data structures and its various real time applications
Demonstrate linked list data structure and its types
Demonstrate dynamic linear data structures like stack, queue and analyze their various applications.
Implement techniques of Non-Linear data structures like Tree and Graph
Demonstrate and compare various approaches of Searching, Sorting, Hashing and Heaps.
Advanced DBMS — ADB503MJ
Demonstrating the concept of fundamentals of relational database systems include: data models, database & DDBS architectures, and ER features.
Understand the concepts of transaction concurrency control, Query Processing and Security aspects
Apply SQL & NoSQL development tools on different types of Schemas.
Demonstrate database design and Computation techniques for parallel and distributed database Technology.
Implement Real Time applications using Database tools.
Business Statistics — BST504MJ
Understand the role and importance of statistics in business decision-making.
Apply measures of central tendency and dispersion to summarize data.
Understand basic probability concepts and rules.
Apply correlation and regression techniques to analyze relationships between variables
Apply time series analysis techniques to forecast business trends.
Software Engineering and Project Management — SEP505MJ
Apply concepts, principles of software engineering to develop comprehensive Software Requirement Specification.
Use software engineering analysis and design modelling technique to represent systems.
Illustrate Software Project Management models for effective plan, manage and enhance projects.
Implement Agile methodologies to enhance project adaptability and responsiveness to changing requirements.
Employ Agile tools effectively to manage, navigate and facilitate collaboration and streamline project workflows in software development.
Fundamentals of Cloud Computing : FCC510MJ
Describe the concepts of Cloud Computing, Dockers and Container.
Explore the various Cloud Service Models and Deployment Models.
Implement concepts, hypervisors, virtual machines, VMware, Microsoft Hyper-V, and Open-Source Virtualization Manager.
Describe the Cloud Architecture and relate Cloud to SOA along with SLA management, cloud bursting strategies.
Compare different Cloud Platforms – AWS, GCP, IBM Cloud.
Web Development : WDE511MJ
Design appropriate user interfaces by implementing new features of HTML5
Design user interfaces and implement CSS3 features
Demonstrate the concept of responsive web design and its importance
Build Dynamic web pages using server-side PHP programming
Develop and deploy web application
Fundamental of Data Science : FDS512MJ
Understand the core concepts, techniques and methodologies used in data science.
Apply Computational Mathematics concepts to solve data-related problems effectively.
Apply the principles of data collection, cleaning, and pre-processing.
Perform exploratory data analysis using Numpy and Pandas to derive insights from datasets.
Apply the strategies for visualizing the data.
Introduction to Cyber Security : ICE513MJ
Understanding the knowledge of cybercrimes, cyber security and cyber-attacks, vulnerabilities, techniques
Illustrate the security aspects of social media, network platforms and ethical aspects associated with use of social media
Articulate the importance of personal data theft, financial frauds and identify data privacy and security
Apply existing legal framework and laws on cyber security.
Understand the need of information security, standards and polices
Practical based on Python and DS : PBP506MJP
Demonstrate Basics of Python and OOPs concepts.
Demonstrate CRUD Operation using MongoDB.
Design and Develop web application using DJango.
Implement Linear data structure like stack, queue and Linked list and demonstrate various searching and sorting techniques.
Implement various operation of non-Linear data structure like Tree and Graph.
Mini Project : MPR541MRP
Apply knowledge of software engineering principles and methodologies in designing and implementing the project.
Demonstrate the ability to develop a functioning software application or solution that meets specified requirements and objectives.
Design comprehensive documentation that includes project requirements, design specifications, implementation details, testing strategies, and user manuals.
Soft Skills –I : SSI507MJ
Explain the importance of soft skills in professional life.
Demonstrate verbal and non-verbal communication skills.
Prepare professional emails and presentations.
Identify barriers to communication and improve interactions.
Practice time management and self-development techniques.
Indian Knowledge System-I (IKS) : IKS508MJ
Understand about Indianan philosophy, Culture, knowledge in different domains.
Explore the ethical and moral perspectives within Indian philosophical and spiritual traditions.
Understand Indian knowledge system and apply in current area and applications.
Understand the basics of Indian ethics and values
Explore the Indian traditions and their application in modern contexts.
Java Programming : JPR551MJ
Apply the concept of Object-Oriented Programming to map and solve simple real world problem
To design and develop robust, efficient, multithreaded and scalable Java applications using the collection framework, multithreading, and exception handling.
To develop Web application for solving real life problem using Servlet
To develop Web application for solving real life problem using JSP, JDBC
To develop robust web applications using Spring MVC
Optimization Techniques : OTE552MJ
Understand and formulate linear programming models to solve optimization problems in various business contexts.
Apply sequential models to make informed decisions in dynamic and uncertain environments.
Utilize Markov chains and simulation techniques to model
Apply PERT/CPM techniques to plan, schedule, and control projects effectively, including managing replacement decisions.
Apply decision-making processes and strategic interactions using decision theory and game theory frameworks.
Software Testing and Quality Assurance : STQ553MJ
Understand the role of software quality assurance in contributing to the efficient delivery of software solutions.
Understand specific software tests with well-defined objectives and targets.
Apply the software testing techniques in commercial environments.
Construct test strategies and plans for software testing.
Demonstrate the usage of software testing tools for test effectiveness, efficiency, and coverage.
Research Methodology : RMW554MJ
Understand the basic concepts, purposes, and significance of research methodology in academic and professional contexts.
Apply various research designs and their appropriateness for different types of research questions and objectives
Apply suitable data collection and sampling methods to gather reliable and valid data for research studies.
Use appropriate statistical tools and techniques to demonstrate research data and interpret the results effectively.
Apply skills in writing clear, coherent, and well-structured research reports that effectively communicate research findings.
Cloud Computing Management and Security : CCM560MJ
Understand and describe the fundamentals of Cloud Management, Security Concepts, and Quality services.
Understand and explain the concept of Cloud Database and File System with Cloud Database Services.
Demonstrate Security Concepts in AWS and security services.
Recognize the Cloud Backup and Disaster Recovery strategies.
Use and understand the various Cloud Compute Services.
JavaScript : JS561MJ
Utilize Basic JavaScript concepts for writing simple Java script program.
Design and develop simple application using build-in objects and browser object Model
Implement the concepts of OOPs, event handling and Asynchronous JavaScript for developing simple real life problem solving web application
Create interactive web page of application for problem solving
Demonstrate server-side and client-side aspects of web applications using Node.js and React.
Machine Learning Techniques : MLT562MJ
Describe the workflow of a machine learning project, including data pre-processing, model training, evaluation, and deployment.
Apply the various algorithms of supervised and learning
Apply the various algorithms of unsupervised learning
Apply the fundamental algorithms in semi-supervised and reinforcement learning.
Apply real-world applications of supervised and unsupervised learning across diverse domains.
Essentials of Cyber Security : ECS563MJ
Understand the importance of cybersecurity practices, understand how to secure a network against intrusion tactics, understand types cyber-crime attacks
Understand how data is sent and received over a network, Incidence response, Disaster Recovery
Identify common risks, threats, and vulnerabilities, as well as techniques to mitigate them
Evaluate risk and identify security management tools, apply cyber security technologies
Understand digital forensics and its needs
Essentials of Cloud Computing and Security: ECS564MJ
Describe the concepts of Cloud Software Security Fundamentals.
Discuss and Classify different Programming Environments.
Define Emerging Trends in Cloud Computing.
Discuss Resource pooling, Sharing and Provisioning
Demonstration of various applications in cloud computing.
Advance Web Development : AWD565MJ
Implement a Web Server in Node
Apply TypeScript features such as decorators, generics, and modules for creating reusable and maintainable code
Implement concepts and methods of Angular
Implement Angular services, dependency injections and Asynchronous operations
Develop website using Next.js
Power BI : PBI566MJ
Demonstrate the concepts and importance of data modelling, data source, data cleaning, data transformation in Power BI.
Analyse data relationships and model data using DAX
Assess the interactivity of visualizations using slicers, filters, and drill through features.
Use M Queries to extract, transform, and load data from various sources
Examine Power BI solutions that solve real-world business problems as outlined in case studies
Essentials of Information Security : EIS567MJ
Understand the fundamental concepts of cybersecurity, including its importance and various threats in cyberspace.
Understand the vulnerable to threats in systems
Design and Apply the need for security architecture and its relevance to systems, service continuity and reliability
Ability to describe the various auditing tools that can be used in cybersecurity management
Identifies the needs of users in the field of developing information systems and building secure computer networks.
Practical based on Java : PBJ555MJP
Demonstrate fundamental concepts of Java
Design and implement classes and objects in Java, applying principles of inheritance, polymorphism, encapsulation, and abstraction
Establish database connectivity using JDBC, execute SQL queries, handle result sets, and manage database transactions from Java applications
Develop dynamic web applications using Java Servlets and JSP,
Use spring MVC framework to build web application.
Mini Project : MPR581MRP
Apply knowledge of software engineering principles and methodologies in designing and implementing the project
Demonstrate the ability to develop a functioning software application or solution that meets specified requirements and objectives
Design comprehensive documentation that includes project requirements, design specifications, implementation details, testing strategies, and user manuals
Soft Skills –II : SSK556MJ
Prepare professional resume and LinkedIn profile.
Demonstrate interview handling skills.
Participate effectively in group discussions.
Resolve workplace conflicts through teamwork.
Use formal communication methods in organizations.
Indian Knowledge System-II (IKS) : IKS557MJ
Explain advanced contributions of Indian Knowledge Systems in multiple domains.
Analyze relevance of Indian traditional knowledge in modern science and technology.
Apply Indian ethical principles and sustainable practices in real life.
Describe Indian approaches in governance, healthcare, architecture, and economics.
Suggest innovative solutions by integrating IKS with modern systems.
Organizational Behaviour : OBE601MJ
Understand how individual behaviour influences organizational performance and culture.
Apply emotional intelligence and stress management strategies to improve workplace well-being and effectiveness.
Apply group dynamics and decision-making models to enhance teamwork and organizational outcomes.
Analyse and apply motivational theories to improve employee’s performance and organizational success.
Understand and adapt emerging trends in organizational behaviour and culture in a changing work environment.
Design and Analysis of Algorithm : DAA602MJ
Understand the fundamental concepts of algorithm analysis and complexity.
Apply Divide and Conquer strategies to solve problems
Apply Greedy algorithms and other optimization techniques to solve real-world problems.
Apply advanced algorithmic strategies like Backtracking and Dynamic Programming with real-world applications
Understand NP-Completeness, polynomial-time reductions, and emerging algorithmic trends
Cloud API's and Services : CAS610MJ
Understand cloud API concepts, including design, authentication, integration, and best practices for interacting with cloud services
Integrate and interact with various cloud APIs (e.g., AWS, Google Cloud, Azure) to utilize services like storage, compute, machine learning, and databases
Integrate and deploy machine learning models using cloud-based AI APIs to solve real-world problems efficiently
Understand and implement scalable, event-driven applications using serverless computing and microservices architecture
Apply learned concepts to real-world industry problems through a hands-on capstone project, demonstrating practical expertise
Mobile Application Development : MAD611MJ
Design the user interface, build a functional Android application using Android Studio.
Enhance user experience by using interactive tools such as Intents, Adapters, Dialogs, Menus, and Notifications in Android applications.
Implement data storing and retrieval methods in Android using SQLite and Firebase in Android applications
Create interactive cross-platform mobile applications using React Native.
Design and build scalable cross-platform mobile apps using Flutter and Dart.
Tableau : TAB612MJ
Apply data connection, preparation, and visualization techniques in Tableau for effective analysis.
Apply data management techniques in Tableau to clean, integrate, optimize, and manage data sources for effective visualization and analysis.
Apply dashboard design and optimization techniques in Tableau to create interactive and shareable visualizations.
Apply advanced calculations and analytics techniques to enhance Tableau visualizations.
Apply Tableau Server installation, configuration, and management techniques for efficient data sharing, maintenance, and collaboration.
End-Point Security : EPS613MJ
Understand and apply the principles of authentication, access control, and data protection on endpoints.
Implement and configure endpoint protection measures and control
Use endpoint security tools and techniques to manage, monitor, and analyze endpoint threats.
Apply best practices for securing various types of endpoints, including workstations, mobile devices, and IoT devices.
Develop and implement endpoint security policies and strategies for an organization.
Cloud Migration and Management : CMM614MJ
Understand Fundamental Concepts of Cloud Migration.
Apply Different Cloud Migration Strategies and Best Practices.
Analyze Cloud Governance Frameworks and Compliance Strategies.
Evaluate Cloud Service Providers Based on Quality of Service, Pricing, and Reliability.
Assess Emerging Trends and Innovations in Cloud Migration.
MERN Stack Development : MSD615MJ
Build scalable and efficient server-side applications using Node.js and integrate them with MERN stack
Design schemas, perform CRUD operations, and integrate with Node.js applications using MongoDB
Develop RESTful APIs, implement middleware, and handle authentication for secure web applications using Express.js.
Create dynamic, interactive, and state-managed single-page applications (SPAs) with efficient UI components using ReactJS
Integrate MongoDB, Express, React, and Node.js, and develop, deploy scalable MERN applications.
Deep Learning : DEL616MJ
Understand the fundamentals of deep learning, neural network architectures, optimization techniques, and deep learning frameworks.
Develop proficiency in applying Convolutional Neural Networks (CNNs) and Vision Transformers (ViTs) for image classification, object detection, and image segmentation.
Use RNNs, LSTMs, GRUs, and Transformers for NLP tasks like sentiment analysis, machine translation, and text summarization.
Design and implement advanced deep learning models, including generative models, reinforcement learning, and hyperparameter optimization techniques.
Apply deep learning to real-world problems, culminating in a capstone project involving end-to-end model development, deployment, and ethical considerations.
Ethical Hacking : EH617MJ
Describe the phases of hacking, hacker types, and ethical/legal aspects of cybersecurity.
Perform reconnaissance, footprinting, and scanning using Nmap, Google Dorking, and Shodan.
Exploit vulnerable machines using Metasploit and demonstrate privilege escalation techniques.
Understand and Appreciate the role of Cryptography in Cybersecurity
Exploit web applications and learn to crack the passwords
Understand the current and emerging trends in Ethical Hacking
Enterprise Resource Planning (ERP) : ERP618MJ
Describe the fundamental concepts of ERP and analyze the growth and evolution of ERP systems.
Demonstrate an understanding of related technologies and evaluate their integration with ERP systems.
Categorize the functionalities of core ERP modules and demonstrate how they support business processes.
Examine the ERP implementation life cycle and assess the success and failure factors.
Outline current trends in ERP and foresee their impact on future organizational structures and processes.
E-Commerce : EC619MJ
Understand and Apply Different E-Commerce Business Models
Design and Manage E-Commerce Websites
Understand the Digital Marketing Strategies for E-Commerce
Analyze E-Commerce Data and Make Strategic Decisions
Navigate Security, Legal, and Ethical Challenges in E-Commerce
Social media Marketing : SMM620MJ
Explain the principles of Marketing, Digital Marketing, and Social Media Marketing.
Define social media marketing goals and strategy setting necessary to achieve successful online campaigns.
Explain the concepts and significance of Social Media and Search Engine Optimization (SEO).
Compare various channels of social media through which it operates, and its role in marketing strategy
Describe the significance and function of content management in social media marketing with reference to IT Act
Innovation and Entrepreneurship Development : IED621MJ
Demonstrate the ability to generate innovative business ideas and recognize viable entrepreneurial opportunities
Develop a comprehensive business plan and formulate strategies to achieve business goals effectively.
Identify appropriate financing options and develop strategies to scale a business sustainably.
Apply legal knowledge and ethical considerations to make informed business decisions and navigate challenges in entrepreneurship.
Leverage emerging technologies to create innovative solutions and enhance business growth.
Practical based on Electives IV and V : PBE603MJP (Practical Based on Cloud APIs, Services, Migration and Management)
Apply cloud services using API’s/SDK’s of providers like AWS, Azure, and GCP.
Understand and implement cloud migration strategies for transitioning applications, databases, and workloads from on-premise to cloud environments using different tools.
Develop and Implement strategies for managing and monitoring cloud resources.
Apply automation techniques for infrastructure provisioning and scaling using cloud-native and third-party tools.
Assess and compare cloud deployments by analyzing performance, cost efficiency, reliability, and scalability to optimize operational effectiveness and decision-making.
Practical based on Electives IV and V: PBE603MJP (Practical Based on MAD and MERN Stack Development)
Design user interfaces and functional components for both mobile and web applications using Android Studio, ReactJS, React Native, and Flutter.
Implement dynamic and interactive features in mobile and web applications using tools and concepts like Intents, Adapters, Menus, Notifications in Android, and state management, routing, and UI events in ReactJS/React Native.
Develop secure backend services and RESTful APIs using Node.js and Express.js, including integration of middleware, authentication mechanisms, and server-side logic for both mobile and web environments.
Perform data handling operations such as CRUD, real-time synchronization, and cloud storage by integrating SQLite, Firebase, and MongoDB across full-stack and mobile applications.
Build and deploy scalable full-stack and cross-platform applications by integrating technologies like MERN stack, React Native, and Flutter.
Practical based on Electives IV and V : PBE603MJP (Practical Based on Tableau and Deep Learning)
Import, clean, and visualize data using Tableau to uncover patterns and trends.
Develop interactive dashboards and storyboards to present analytical insights.
Apply Convolutional Neural Networks (CNNs) and Vision Transformers (ViTs) to solve image classification and object detection problems
Analyze the performance of RNNs, LSTMs, and Transformer models for NLP tasks
Create and evaluate deep learning models for real-world problems
Practical based on Electives IV and V : PBE603MJP (Practical Based on End-Point Security and Ethical Hacking)
Describe types of threats to end-point systems and their countermeasures.
Configure and implement endpoint security tools such as antivirus, firewall, and encryption.
Use ethical hacking tools (e.g., Nmap, Wireshark, Metasploit, Google Dorking, Shodan etc.) to identify vulnerabilities.
Conduct vulnerability assessments and penetration testing in simulated environments.
Recommend and implement security best practices based on test results to strengthen system defences.
Research Project : RP641RP
Demonstrate a clear understanding of research concepts, processes, and methodologies, including literature review and research proposal development.
Compare and contrast quantitative and qualitative research approaches, identify a research interest area, and apply suitable research design.
Develop strong academic writing and presentation skills for effectively communicating research findings.
MBA Programme Outcomes and Course Outcomes
MBA Programme Outcomes (POs)
At the end of the MBA programme the learner will possess the following Programme Outcomes.
Generic and Domain Knowledge
Ability to articulate, illustrate, analyze, synthesize and apply the knowledge of principles and frameworks of management and allied domains to the solutions of real-world complex business issues.
Problem Solving & Innovation
Ability to identify, formulate and provide innovative solution frameworks to real world complex business and social problems by systematically applying modern quantitative and qualitative problem-solving tools and techniques.
Critical Thinking
Ability to conduct investigation of multidimensional business problems using research based knowledge and research methods to arrive at data driven decisions.
Effective Communication
Ability to effectively communicate in cross-cultural settings, in technology mediated environments, especially in the business context and with society at large.
Leadership and Team Work
Ability to collaborate in an organizational context and across organizational boundaries and lead themselves and others in the achievement of organizational goals and optimize outcomes for all stakeholders.
Global Orientation and Cross-Cultural Appreciation
Ability to approach any relevant business issues from a global perspective and exhibit an appreciation of cross-cultural aspects of business and management.
Entrepreneurship
Ability to identify entrepreneurial opportunities and leverage managerial and leadership skills for founding, leading and managing startups as well as professionalizing and growing family businesses.
Environment and Sustainability
Ability to demonstrate knowledge of and need for sustainable development and assess the impact of managerial decisions and business priorities on the societal, economic and environmental aspects.
Social Responsiveness and Ethics
Ability to exhibit a broad appreciation of the ethical and value underpinnings of managerial choices in a political, cross-cultural, globalized, digitized, socio-economic environment and distinguish between ethical and unethical behaviors and act with integrity.
LifeLong Learning
Ability to operate independently in a new environment, acquire new knowledge and skills and assimilate them into the internalized knowledge and skills.
MBA Programme Specific Outcomes (PSOs)
Programme Specific Outcomes are organized by specialization.
Strategic Marketing Analysis and Decision Making: Graduates specializing in Marketing Management for the MBA programme will be able to Analyze market opportunities and challenges using advanced marketing research tools and techniques. They will develop strategic marketing plans that align with organizational objectives and respond effectively to dynamic market conditions.
Digital and Social Media Marketing Proficiency: Graduates specializing in Marketing Management for the MBA programme will be able to demonstrate proficiency in leveraging digital and social media platforms to enhance brand visibility and customer engagement. They will design and execute integrated digital marketing campaigns that drive business growth.
Customer Relationship Management and Service Excellence: Graduates specializing in Marketing Management for the MBA programme will be able to excel in building and maintaining strong customer relationships through effective communication, personalized marketing, and superior customer service. They will implement CRM systems to enhance customer loyalty and satisfaction.
Innovative Product and Brand Management: Graduates specializing in Marketing Management for the MBA programme will be able to develop innovative product and brand management strategies that address consumer needs and preferences. They will manage product lifecycles, brand portfolios, and execute branding initiatives that strengthen brand equity.
Financial Analysis and Reporting: Graduates specializing in Financial Management for the MBA programme will be able to demonstrate the ability to analyze and interpret financial statements, conduct financial ratio analysis, and prepare comprehensive financial reports to support decision-making processes.
Investment and Portfolio Management: Graduates specializing in Financial Management for the MBA programme will be able to Apply knowledge of investment theories, financial instruments, and portfolio management techniques to construct and manage investment portfolios aimed at achieving specific financial goals.
Corporate Finance and Risk Management: Graduates specializing in Financial Management for the MBA programme will be able to Develop expertise in corporate finance principles, including capital structure, cost of capital, and capital budgeting, while effectively managing financial risks using various risk management tools and techniques.
Financial Technology and Innovation: Graduates specializing in Financial Management for the MBA programme will be able to Leverage emerging financial technologies (FinTech) and innovative financial solutions to improve financial services delivery, enhance operational efficiency, and support strategic financial planning.
Strategic HR Planning and Implementation: Graduates specializing in Human Resource Management for the MBA programme will be able to Demonstrate the ability to develop and implement strategic human resource plans that align with organizational goals, ensuring optimal utilization of human capital.
Talent Acquisition and Development: Graduates specializing in Human Resource Management for the MBA programme will be able to Apply advanced techniques and methodologies for effective talent acquisition, development, and retention, fostering a culture of continuous learning and professional growth.
Employee Relations and Legal Compliances: Graduates specializing in Human Resource Management for the MBA programme will be able to Ensure compliance with labor laws and ethical standards while managing employee relations, promoting a positive and legally compliant work environment.
HR Analytics and Performance Management: Graduates specializing in Human Resource Management for the MBA programme will be able to Utilize HR analytics and performance management systems to drive data-driven decisions, enhance employee performance, and achieve organizational excellence.
Operations Strategy and Process Improvement: Graduates specializing in Operations and Supply Chain Management for the MBA programme will be able to Develop and implement effective operations strategies to enhance process efficiency, reduce waste, and improve overall productivity within organizations.
Supply Chain Design and Management: Graduates specializing in Operations and Supply Chain Management for the MBA programme will be able to Design, analyze, and manage end-to-end supply chains to ensure the seamless flow of goods, services, and information, while minimizing costs and meeting customer demands.
Data-Driven Decision Making in Operations: Graduates specializing in Operations and Supply Chain Management for the MBA programme will be able to Utilize quantitative and qualitative data analysis techniques to make informed decisions in operations and supply chain management, ensuring alignment with business goals and customer requirements.
Sustainable and Ethical Supply Chain Practices: Graduates specializing in Operations and Supply Chain Management for the MBA programme will be able to Promote and implement sustainable and ethical practices within operations and supply chain management to support environmental sustainability, social responsibility, and ethical governance.
Data-Driven Decision Making: Graduates specializing in Business Analytics for the MBA programme will be able to apply advanced analytical techniques and tools to collect, process, and interpret large datasets, enabling data-driven decision making in various business functions such as marketing, finance, operations, and human resources.
Business Intelligence and Reporting: Graduates specializing in Business Analytics for the MBA programme will be able to Demonstrate proficiency in using business intelligence tools and software to create comprehensive reports and dashboards that effectively communicate insights and support business strategies.
Application of Business Analytics: Graduates specializing in Business Analytics for the MBA programme will be able to Apply business analytics methodologies to various functional areas such as marketing, finance, operations, and human resources.
Integration of Analytics in Business Strategy: Graduates specializing in Business Analytics for the MBA programme will be able to Integrate business analytics methodologies with strategic management practices to drive organizational growth and competitive advantage.
Agribusiness Management Expertise: Graduates specializing in Agri-Business Management for the MBA programme will be able to Demonstrate comprehensive knowledge and understanding of the principles, practices, and challenges in agribusiness management, including supply chain management, agricultural marketing, and financial management.
Sustainable Agricultural Practices: Graduates specializing in Agri-Business Management for the MBA programme will be able to Apply sustainable agricultural practices and strategies to enhance productivity and profitability while ensuring environmental sustainability and social responsibility in agribusiness operations.
Innovative Solutions and Technology Integration: Graduates specializing in Agri-Business Management for the MBA programme will be able to Utilize modern technologies and innovative solutions to optimize agribusiness processes, data analytics, and digital marketing, to improve efficiency and competitiveness.
Leadership and Entrepreneurial Skills: Graduates specializing in Agri-Business Management for the MBA programme will be able to Exhibit strong leadership and entrepreneurial skills to effectively lead teams, manage projects, and launch and grow agribusiness ventures, fostering innovation and driving economic development in the agricultural sector.
Development: Graduates specializing in Pharma & Health Care Management for the MBA programme will be able to Develop and implement strategic plans for pharmaceutical and healthcare organizations that align with industry regulations, market trends, and organizational goals.
Operational Excellence in Pharma & Healthcare: Graduates specializing in Pharma & Health Care Management for the MBA programme will be able to Apply best practices in operations management to optimize processes, enhance efficiency, and ensure quality in pharmaceutical manufacturing and healthcare delivery systems.
Regulatory and Compliance Expertise: Graduates specializing in Pharma & Health Care Management for the MBA programme will be able to Understand and navigate the regulatory environment of the pharmaceutical and healthcare industries to ensure compliance with national and international standards.
Healthcare Innovation and Technology Integration: Graduates specializing in Pharma & Health Care Management for the MBA programme will be able to Assess and leverage emerging technologies and innovations to drive advancements in healthcare delivery and pharmaceutical research, enhancing patient care and operational efficiency.
MBA Course Outcomes (COs)
Course-wise outcomes are organized semester by semester. Open a semester to read its courses.
MA 501 MJ GC 01 – Managerial Accounting
DESCRIBE the basic concepts related to Accounting, Financial Statements, Cost Accounting, Marginal Costing, Budgetary Control and Standard Costing
EXPLAIN in detail, all the theoretical concepts taught through the syllabus.
PERFORM all the necessary calculations through the relevant numerical problems.
ANALYSE the situation and decide the key financial as well as non- financial elements involved in the situation.
EVALUATE the financial impact of the decision.
CREATE the Financial Statement of Sole Proprietor, Cost Sheet and Budgets
OB 502 MJ GC 02 - Organizational Behaviour
Describe complexities of individual and group behavior in the organizations
Explain the implications of organizational behavior from the perspectives of employees, managers, leaders and the organization.
APPLY Theories, Models, Principles and Frameworks of organizational behavior in specific organizational settings ANALYZE human behavioural problems like conflict, low motivational levels, politics, attitudinal issues etc. and develop solutions to these problems.
FORMULATE approaches to reorient individual, team, managerial and leadership behavior in order to achieve organizational goals.
DEVELOP strategies for challenges faced during shaping organizational behavior, organizational culture and organizational change.
EAB 503 MJ GC 03 – Economic Analysis For Business Decisions
DEFINE the key terms in micro-economics.
EXPLAIN the key terms in micro-economics, from a managerial perspective.
IDENTIFY the various issues in an economics context and DEMONSTRATE their significance from the perspective of business decision making.
EXAMINE the inter-relationships between various facets of micro-economics from the perspective of a consumer, firm, industry, market, competition and business cycles.
DEVELOP critical thinking based on principles of micro-economics for informed business decision making.
ANTICIPATE how other firms in an industry and consumers will respond to economic decisions made by a business, and how to incorporate these responses into their own decisions.
BM 504 MJ GC 04 – Basics Of Marketing
RECALL and REPRODUCE the various concepts, principles, frameworks and terms related to the function and role of marketing.
DEMONSTRATE the relevance of marketing management concepts and frameworks to a new or existing business across wide variety of sectors and ILLUSTRATE the role that marketing plays in the ‘tool kit’ of every organizational leader and manager.
APPLY marketing principles and theories to the demands of marketing function and practice in contemporary real-world scenarios.
EXAMINE and LIST marketing issues pertaining to segmentation, targeting and positioning, marketing environmental forces, consumer buying behavior, marketing mix and Product Life Cycle in the context of real-world marketing offering (commodities, goods, services, e-products/ e-services).
EXPLAIN the interrelationships between segmentation, targeting and positioning, marketing environment, consumer buying behavior, marketing mix and Product Life Cycle with real world examples.
DISCUSS alternative approaches to segmentation, targeting and positioning, the marketing environment, consumer buying behavior, marketing mix and Product Life Cycle in the context of real-world marketing offering (commodities, goods, services, e-products/ e-services.).
BA 505 MJ GC 05 - Business Analytics
Recall the fundamental concepts and terminologies in business analytics Explain the differences between business analytics and related fields (e.g., business analysis, business intelligence, data science), as well as the ethical considerations and quality of data in business analytics and key applications of business analytics.
Utilize basic tools of business analytics, such as data exploration and visualization tools, to perform basic exploratory data analysis and data cleaning tasks.
Break down business problems into key questions and analyze data to derive meaningful insights for decision-making in various business domains like marketing, finance, HR, operations, health care, and agri- business Assess the effectiveness of different data-driven strategies and analytical techniques in improving business performance across different sectors through case studies Design and propose data-driven solutions and strategies to address complex
business challenges, integrating knowledge from marketing, finance, HR, operations, health care, and agri-business analytics.
DS 506 MJ GC 06 – Decision Science
DESCRIBE the concepts and models associated with Decision Science.
UNDERSTAND the different decision-making tools required to achieve optimization in business processes.
APPLY appropriate decision-making approach and tools to be used in business environment.
ANALYSE real life situation with constraints and examine the problems using different decision-making tools
EVALUATE the various facets of a business problem and develop problem solving ability
DISCUSS & propose the various applications of decision tools in the present business scenario.
MF 507 MJ GC 07 – Management Fundamentals
ENUMERATE various managerial competencies and approaches to management.
EXPLAIN the role and need of Planning, Organizing, Decision Making and Controlling.
MAKE USE OF the principles of goal setting and planning for simple as well as complex tasks and small projects.
COMPARE and CONTRAST various organizational structures of variety of business and not-for-profit entities in a real-world context.
BUILD a list of the decision-making criteria used by practicing managers, leaders and entrepreneurs in routine and non-routine decision-making situations and EVALUATE and EXPLAIN the same.
FORMULATE and DISCUSS a basic controlling model in a real life business, start-up and not-for-profit organizational context.
IKS 508 MJ GC 08 – Indian Knowledge Systems
RECALL key teachings and themes from the Bhagavad Gita, and identify significant events and principles from the life of Shivaji Maharaj.
EXPLAIN the role of values, ethics, and spirituality in leadership and organizational culture as taught in the Bhagavad Gita, and summarize Shivaji Maharaj's leadership qualities.
APPLY principles of self-awareness, self-management, and emotional intelligence from the Bhagavad Gita to real-world leadership scenarios.
Management Theories (WMT), particularly in terms of leadership styles, decision-making frameworks, and ethical considerations. Life lessons by great preachers.
EVALUATE the effectiveness of Jugaad innovations in various sectors and assess the impact of family and community roles in Indian business practices DESIGN strategic leadership plans that integrate the principles of the
Bhagavad Gita and Shivaji Maharaj’s governance strategies to address contemporary organizational challenges
BC 510 MJ GE 01 – Business Communication -I
RECOGNIZE the various elements of communication, channels of communication and barriers to effective communication.
EXPRESS themselves effectively in routine and special real world business interactions.
DEMONSTRATE appropriate use of body language.
TAKE PART IN professional meetings, group discussions, telephonic calls, elementary interviews and public speaking activities.
APPRAISE the pros and cons of sample recorded verbal communications in a business context.
CREATE and DELIVER effective business presentations, using appropriate technology tools, for common business situations.
TTB 511 MJ GE 02 – Technology Tools in Business Management-I
Recall the basic functions and features of MS Word, MS PowerPoint, and MS Excel.
Explain the purpose and use of different tools and functions in MS Word, MS PowerPoint, and MS Excel.
Utilize the basic features of these tools to create business documents, presentations, and spreadsheets.
Examine the interrelationships between different tools and their applications in business scenarios
Assess the effectiveness of various formatting and data management techniques in real-world tasks.
Develop comprehensive business reports, presentations, and data analysis projects using the integrated features of MS Word, MS PowerPoint, and MS Excel.
ESG 512 MJ GE 03 - Environmental, Social, and Governance (ESG)
Identify key concepts and terminology related to Environmental, Social, and Governance (ESG) principles.
Explain the importance and impact of ESG factors on business and society.
Apply ESG criteria in assessing business practices and strategies.
Analyzing the role of ESG in risk management and value creation.
Evaluate the effectiveness of ESG practices in different industries.
Develop strategies to improve ESG performance in organizations.
DAF 513 MJ GE 04 – Demand Analysis And Forecasting
DESCRIBE the key terms associated with demand analysis, demand estimation and demand forecasting.
SUMMARIZE the use of demand forecasting in various functions of management.
IDENTIFY the pros and cons of various forecasting methods
DECONSTRUCT a forecast into its various components
BUILD a forecast for common products and services using time-series data.
GWE 514 MJ GE 05- Geopolitics & World Economic Systems
ENUMERATE the various elements of global economic system.
EXPLAIN the role of key trade organizations in the global economic system.
INDENTIFY the crucial elements of international trade laws.
ANALYSE the forces that work for and against globalization.
ASSESS the impact of the elements of the Global Economic System on the India Economy.
CFM 515 MJ GE 06 – Contemporary Frameworks in Management
DEFINE Emotional Intelligence (EQ), IDENTIFY the benefits of emotional intelligence and RELATE the 5 Dimensions of Trait EI Model to the practice of emotional intelligence.
DESCRIBE how companies achieve transition from being good companies to great companies, and DISCUSS why and how most companies fail to make the transition.
APPLY the 21 laws that make leadership work succesfully to improve your leadership ability and ILLUSTRATE its positive impact on the whole organization.
EXAMINE the fundamental causes of organizational politics and team failure.
EXPLAIN the approach to being effective in attaining goals by aligning oneself to the "true north" principles based on a universal and timeless character ethic.
EPM 516 MJ GE 07 – Essentials Of Psychology for Managers
DEFINE the basic concepts of psychology.
EXPLAIN the sensing and perceiving processes.
APPLY principles of learning and conditioning to human behavior.
ILLUSTRATE the linkages between learning, memory and information processing.
EXPLAIN the basic intrapersonal processes that influence social perception.
MM 551 MJ GC 09– Marketing Management
DESCRIBE the key terms associated with the 4 Ps of marketing and Marketing Planning & Control for a real world marketing offering(commodities, goods, services, e-products/ e-services.) DEMONSTRATE the relevance of marketing mix concepts and Planning
& Control frameworks for a real-world marketing offering (commodities, goods, services, e-products/ e-services.) APPLY marketing Mix and Planning & Control decisions for a real world marketing offering (commodities, goods, services, e-products/ e- Services.
) EXAMINE marketing issues pertaining to Marketing Mix and Marketing
Plan in the context of real-world marketing offering (commodities, goods, services, e-products/ e-services EXPLAIN the interrelationships between various elements of Marketing mix and Planning & Control in the context of real-world marketing offering (commodities, goods, services, e-products/ e-services)
DESIGN a Marketing Mix and Marketing Plan for a real-world marketing offering (commodities, goods, services, e-products/ e-services.)
FM 552 MJ GC 10– Financial Management
DESCRIBE the basic concepts related to Financial Management, Various techniques of Financial Statement Analysis, Working Capital, Capital Structure, Leverages and Capital Budgeting.
EXPLAIN in detail all theoretical concepts throughout the syllabus
PERFORM all the required calculations through relevant numerical problems ANALYZE the situation and • comment on financial position of the firm
• estimate working capital required • decide ideal capital structure • evaluate various project proposals
EVALUATE impact of business decisions on Financial Statements, Working Capital, Capital Structure and Capital Budgeting of the firm CREATE Common Size Comparative Statements, Comparative Financial
Statements using Ratio Analysis (Year-wise, Industry – wise), Comparative Proposals using Capital Budgeting Techniques
HRM 553 MJ GC 11 – Human Resource Management
DEFINE the role of Human Resource Functions in an Organization
UNDERSTAND the emerging trends and practices in HRM.
UTILIZE the different methods of HRM in an organization
EXAMINE the use of different HRM Practices in an organization.
ASSESS the outcome of different HRM functions in an organization.
DESIGN the HR manual and compensation policy of the organization
OSC 554 MJ GC 12 – Operations & Supply Chain Management
DEFINE basic terms and concepts related to Production, Operations, Services, Supply Chain and Quality Management.
EXPLAIN the process characteristics and their linkages with process- product matrix in a real-world context.
DESCRIBE the various dimensions of production planning and control and their inter-linkages with forecasting.
CALCULATE inventory levels and order quantities and MAKE USE OF various inventory classification methods.
OUTLINE a typical Supply Chain Model for a product / service and ILLUSTRATE the linkages with Customer Issues, Logistic and Business Issues in a real-world context.
ELABORATE upon different operational issues in manufacturing and services organisations where the decision-making element is emphasized.
LAB 555 MJ GC 13- Legal Aspects Of Business
DESCRIBE the key terms involved in each Act.
SUMMARIZE the key legal provisions of each Act.
ILLUSTRATE the use of the Acts in common business situations.
OUTLINE the various facets of basic case laws of each Act from a legal and managerial perspective.
DEVELOP critical thinking by making judgments related to use of various provisions of the Acts in business situations
BRM 556 MJ RM 01- Business Research Methods
DEFINE various concepts & terms associated with scientific business research.
EXPLAIN the terms and concepts used in all aspects of scientific business research.
MAKE USE OF scientific principles of research to SOLVE contemporary business research problems.
EXAMINE the various facets of a research problem and ILLUSTRATE the relevant aspects of the research process from a data driven decision perspective.
JUDGE the suitability of alternative research designs, sampling designs, data collection instruments and data analysis options in the context of a given real-life business research problem from a data driven decision perspective.
FORMULATE alternative research designs, sampling designs, data collection instruments, testable hypotheses, data analysis strategies and research reports to address real-life business research problems.
DR 557 MJ RM 02- Desk Research (DR)
DESCRIBE the key historical, organizational, market related, financial, governance, leadership and social responsibility dimensions of a real- world business organization and the relevant industry
SUMMARIZE the regional, national and global footprint of a real-world business organization and the relevant industry
DEMONSTRATE an of the regulatory forces acting on a real-world business organization and the relevant industry
COMPARE and CONTRAST, using tables and charts, the market and financial performance of a real-world business organization and the players in an industry
COMPOSE a succinct summary of future plans of a real-world business organization and the relevant industry the company website, shareholders reports and other information available in the public domain.
IMAGINE the key challenges and opportunities for a real-world business organization and the relevant industry in the immediate future (1 to 3 years).
FR 581 MJP RM 03 - Field Project (FP)
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Demonstrate an of the specific management theories and UNDERSTANDING frameworks to real-world business issues.
Apply theoretical knowledge to practical situations in their chosen field of specialization and demonstrate data driven decision making approach.
Analyze quantitative and qualitative data collected from the field to identify patterns, trends, and insights relevant to their specialization.
Evaluate the effectiveness of different management strategies and approaches by comparing their field project findings with existing literature and industry practices from the respective specialization / domain.
Create a comprehensive field project report and presentation that integrates their findings, analysis, and recommendations, demonstrating a professional and result-oriented approach. A] Preamble:
BC 560 MJ GE 08 - Business Communication
DESCRIBE stages in a typical communication cycle and the barriers to effective communication.
SUMMARIZE long essays and reports into précis and executive summaries.
USE Dictionary and Thesaurus to draft and edit a variety of business written communication.
EXAMINE sample internal communications in a business environment for potential refinements.
COMPOSE variety of letters, notices, memos and circulars.
TTB 561 MJ GE 09 – Technology Tools in Business Management-II
Recall advanced functions and features of Excel, Power BI, Tableau, Chat GPT, and other emerging tools.
Explain the advanced functionalities and applications of these tools in business contexts.
Utilize advanced features to perform complex data analysis, create interactive dashboards, and develop AI-driven solutions.
Examine the integration and application of advanced tools in real-world business scenarios
Assess the effectiveness and efficiency of using advanced tools for business intelligence and decision-making.
Develop sophisticated business intelligence projects, interactive dashboards, and AI-driven solutions using advanced tools.
SDG 562 MJ GE 10 - Sustainable Development Goals (SDG)
Recall the 17 Sustainable Development Goals (SDGs) set by the United Nations.
Explain the significance and objectives of each SDG.
Apply the concepts of sustainable development to real-world scenarios.
Analyse the interconnections and interdependencies among different SDGs.
Evaluate the progress and challenges in achieving the SDGs at local, national, and global levels.
Develop strategies and action plans to contribute to the achievement of the CREATING SDGs.
SNS 563 MJP GE 11 - Selling & Negotiations Skills Lab
DESCRIBE the various selling situations and selling types.
OUTLINE the pre-sales work to be carried out by a professional salesperson.
IDENTIFY the key individuals involved in a real-world sales process for a real-world product/ service / e-product / e-service.
FORMULATE a sales script for a real-world sales call for a product/ service / e-product / e-service.
DECONSTRUCT the pros and cons of sample real world sales calls for a product/ service / e-product / e-service.
DEVELOP a sales proposal for a real-world product/ service / e-product / e- service and for a real-world selling situation.
IE 564 MJ GE 12 – Indian Economy
DESCRIBE the present state of Indian Economy and LIST major economic policy issues in the current context.
EXPLAIN the economic development strategy since Independence and DISCUSS the priorities in the current context.
ILLUSTRATE the economic impact of Monetary policy and Fiscal Policy, Economic Reforms, Demographic Transition in India, Changing profile of GDP, Growth and Inequality and Trade Policy in the Indian context.
EXAMINE the changing profile of human capital, employment, productivity and ILLUSTRATE the linkages with Soft Infrastructure, growth of Start-ups, GDP composition of India.
DETERMINE the key priority areas, across various dimensions, for the Indian Economy in the context of current economic environment.
BUILD a case for co-existence of MNCs, Indian Public Sector, Indian Private Sector, SMEs, MSMEs and Start Ups in the Indian Economy.
IBE 565 MJ GE 13 – International Business Environment
Recall and Describe the key concepts of international Business Environment
Understand the relevance of Multinational Corporations (MNCs) in global trade
Demonstrate the significance of FDI and FPI in respect of developing economy
Analyze the issues related to Labor, Environmental and Global Value chain
Formulate and discuss the case related to various Agreements under WTO and contemporary global business environment.
BE 566 MJ GE 14 – Business Ethics
Recall the fundamental concepts and principles of business ethics.
Explain the importance of ethical behavior in business and its impact on stakeholders.
Apply ethical theories and frameworks to real-world business situations.
Analyse ethical dilemmas and conflicts of interest in business practices.
Evaluate the role of corporate governance and corporate social responsibility in promoting ethical business practices.
Develop strategies to foster an ethical culture within an organization.
SM 601 MJ SM 601 MJ– Strategic Management
DESCRIBE the basic terms and concepts in Strategic Management.
EXPLAIN the various facets of Strategic Management in a real-world context.
DESCRIBE the trade-offs within and across strategy formulation, implementation, appraisal.
INTEGRATE the aspects of various functional areas of management to develop a strategic perspective.
EXPLAIN the nature of the problems and challenges confronted by the top management team and the approaches required to function effectively as strategists.
DEVELOP the capability to view the firm in its totality in the context of its environment.
MKT 602 MJ SC – MKT -01: Services Marketing
RECALL the key concepts in services marketing
DESCRIBE the role of Extended Marketing Mix in Services in managing consumer behavior and in improving service quality.
IDENTIFY concepts related to service offerings and experience in the context of real world offering.
EXAMINE the elements of services marketing and service quality in Contemporary and emerging context.
EVALUATE Segmentation, Targeting & Positioning of Services and assess its importance and challenges in the dynamic marketing Environment
DEVELOP marketing mix, service blueprint and services capes for CREATING various services offering
MKT 610 MJ SE MKT 01 – Consumer Behaviour
EXPLAIN the fundamental concepts and scope of consumer & organizational behavior and its relevance to marketing strategy and decision-making
DEMONSTRATE a clear of the psychological, personal, social, UNDERSTANDING and cultural factors influencing consumer & industrial decision-making.
APPLY consumer decision-making models to real-world scenarios and assess how digital transformation has altered modern buying journeys.
ANALYSE the influence of social, cultural, and environmental factors on the consumer / industrial decision-making process.
EVALUATE the evolution of the consumer decision-making process in the context of digitalization, mobile usage, and social media.
consumer-centric marketing strategies by synthesizing behavioral CREATING (consumer & organizational) insights across various customer segments and market environments.
MKT 611 MJ SE MKT- 02 – Product and Brand Management
RECALL foundational concepts of product and brand management, and understand their strategic relevance.
EXPLAIN key frameworks in branding, customer-based brand equity, and innovation management.
APPLY practical approaches to develop, test, and position products and brands in a competitive market.
market data, perceptual maps, brand audits, and product ANALYZING portfolios to guide strategic decisions.
CRITICALLY evaluate brand performance, product success, and campaign effectiveness using modern tools.
DESIGN impactful branding and product strategies using digital CREATING tools, storytelling, and sustainable practices.
MKT 612 MJ SE MKT 03 : Sales and Distribution Management
RECALL key concepts, terminology, and theories of sales management, distribution systems, channel structures, and logistics EXPLAIN the functions of sales and distribution management in the broader perspective of marketing and business environment, and describe the different types of distribution channels.
APPLY sales management approach & principles to emphasize towards sales forecasts, set sales targets, and design sales territories that align with organizational objectives.
recommendations for improvement based on sales performance data, market trends, and customer feedback.
DESIGN innovative sales and distribution strategies that integrate CREATING technology, market analysis, and customer insights to optimize sales performance and distribution network efficiency.
MKT 613 MJ SE MKT 04: Digital Marketing - I
DEFINE various concepts related to Digital Marketing.
EXPLAIN the role of Facebook, Google Ads, YouTube, and Email in digital marketing.
MAKE USE OF Facebook, Google Ads, YouTube, and Email for carrying out digital marketing of real-life products.
ILLUSTRATE the use of Facebook, Google Ads, YouTube, and Email in various contexts of digital marketing.
DESIGN digital media campaigns using appropriate mix of Facebook, Google Ads, YouTube, and Email.
CREATE appropriate content for Facebook, Google Ads, YouTube, and Email campaigns.
MKT 614 MJ SE MKT - 05: International Marketing
DESCRIBE various terms and key concepts associated with international marketing
EXPLAIN various key concepts used in all aspects of international marketing
ILLUSTRATE all stages in international marketing management process EXAMINE various facets of international marketing environment and the relevant aspects of international marketing management process from a data driven decision perspective JUDGE suitability of alternative market segmentation bases, target
market selection, market entry strategies, positioning strategies and international marketing mix strategies based on assessment of international marketing environment DESIGN appropriate market segmentation, target market, market entry strategies, positioning strategies and international marketing mix strategies for global business organizations
MKT 617 MJ SE MKT 07 : Marketing Analytics
RECALL and describe key concepts, terminologies, and the scope of marketing analytics
EXPLAIN the relevance of marketing analytics in supporting marketing decisions and improving performance
APPLY marketing analytics frameworks to interpret customer behaviour and campaign effectiveness
ANALYSE marketing data patterns and performance indicators to draw meaningful insights for business decision-making
EVALUATE the effectiveness of marketing strategies based on analytical insights
DESIGN basic strategic recommendations using interpreted marketing CREATING insights
MKT 618 MJ SE MKT-08 – Marketing 5.0
DEFINE the key concepts in Marketing 5.0 UNDERSTAND various technologies, challenges faced by marketers, application of technology, sustainability development goals, new customer experience (CX), and new tactics leveraging marketing technology
IDENTIFY the components of Marketing 5.0
OUTLINE challenges faced by marketers in the digital world and ANALYSE new tactics for leveraging marketing technology
EXAMINE how companies can unleash the power of advanced technologies in their marketing strategies DEVELOP a strategy based on human-centric marketing and technology empowerment of Marketing 5.
0, for real-world products, services, e- products, or e-services
FIN 602 MJ SC FIN - 01: Advanced Financial Management
DESCRIBE the basic concepts in financing, investing and profit distribution in a firm
EXPLAIN theoretical concepts related to raising and use of funds and value of firm
CALCULATE values for making capital structure, investment, liquidity and dividend decisions in the financial management of a firm
ANALYZE the Leverage and EBIT EPS Analysis associate with Financial Data in the corporate
EVALUATE projects under capital rationing, risk & uncertainty for optimal investment decision
DESIGN an appropriate financial strategy using any one or multiple concepts/ techniques learned in this course.
FIN 610 MJ SE FIN - 01: Fixed Income Securities
DESCRIBE the basic concepts of Fixed Income Securities.
UNDERSTAND the various types of securities traded in the fixed income market
APPLY the knowledge of fixed income securities for diversifying the portfolio of investments.
ANALYSE the economic outlook through yield curve analysis.
EVALUATE the risk and returns of different Fixed income securities.
Devise the various investment strategies based on portfolio returns.
FIN 611 MJ SE FIN - 02: Personal Financial Planning
UNDERSTAND the need and aspects of personal financial planning.
Describe the investment options available to an individual
IDENTIFY types of risk and means of managing it
DETERMINE the ways of personal tax planning
EXPLAIN retirement and estate planning for an individual
CREATE a financial plan for a variety of individuals.
FIN 612 MJ SE FIN - 03: Securities Analysis & Portfolio Management
REMEMBER various concepts of investments, Bonds.
EXPLAIN various theories of Investment Analysis and Portfolio Management.
CALCULATE risk and return on investment using various concepts covered in the syllabus.
ANALYZE and DISCOVER intrinsic value of a security.
EVALUATE various investment options.
DESIGN/ CREATE optimal portfolio.
FIN 613 MJ SE FIN - 04: Fundamentals of Insurance & Practices
RECALL the various terms related to Insurance.
Explain risk management in insurance and of the insurance UNDERSTANDING mechanism.
APPLY the knowledge of current information, techniques and practices in all of the major business disciplines.
ANALYZE and USE risk management techniques.
FACILITATE the compliance required for acquiring the policy and settlement of claims.
DESIGN the life insurance cover strategy for clients.
FIN 614 MJ SE FIN - 05: Digital Banking
REMEMBER various concepts and products in Digital Banking EXPLAIN and understand the significance and development of Digital
Banking
COMPARE and contrast the Branchless Banking and Traditional Banking ANALYZE the payment system of digital banking from consumer’s point of view.
EVALUATE the Role of digital banking and emerging technologies in economic development.
CREATE a holistic digital transformation strategy for a bank.
FIN 615 MJ SE FIN - 06: Direct Taxation
REMEMBER various basic concepts / terminologies related Direct Taxation
EXPLAIN how tax planning can be done.
CALCULATE Gross Total Income and Income Tax Liability of an individual assessee of all income heads.
ANALYSE Permissible exemptions and deductions from income under Income Tax Act.
EVALUATE the tax liability and benefits of possible exemptions under Income Tax Act.
DESIGN / DEVELOP / CREATE tax saving plan.
FIN 617 MJ SE FIN - 07: Financial Reporting
DESCRIBE the basic concepts related to Financial Reporting
EXPLAIN in detail, the Accounting Standards
APPLY the Accounting Standard while preparing the Financial Statements
ANALYSE the Corporate Financial Statements the situation
EVALUATE the compliance and quality of financial reporting.
DESIGN / CREATE financial report of a firm
FIN 618 MJ SE FIN - 08: International Finance
RECALL the basic concepts associated with international finance.
EXPLAIN the various the concepts related to Foreign Exchange Markets, its transactions and Taxation Systems
APPLY concepts of international exchange markets and exchange rates in currency convertibility ANALYZE the role of exchange rate and credit rating agencies, foreign exchange transactions, taxation system, Receivables and cash management in International financial market.
EVALUATE the International Monetary Fund, World Bank, credit rating agencies, foreign exchange, foreign exchange transactions, taxation system, Receivables and cash management in International finance.
CREATE the investment/ business plan by adopting various international finance concepts
HRM 602 MJ SC-HRM-01: Strategic Human Resource Management
REMEMBER the strategies adopted by HR and their implementation issues and challenges faced by the organization in national and international context.
Ability to UNDERSTAND and ARTICULATE the basic concepts of SHRM and link the HR strategies to the organizational business strategies.
Apply HR strategies to various cultural and international settings.
Analyze the impact of HR strategies on organizational outcomes.
Examine strategies for recruitment, retention, training, and development.
Create strategic HR policies in areas like compensation, benefits, and employee relations.
HRM 610 MJ SE-HRM-01: Competency Based HRM
Recall the fundamental key terms, concepts and framework related to competency, its models, mapping, assessment and its trends.
Understand the concept of competency, its models and competency- based HR practices.
Apply concepts of competency in mapping and assessment of employee performance and in various HR practices.
Examine how to integrate the applications of competency model and Data driven HR with other HRM functions.
Design and Map employees skill based competency matrix for effective and ethical HR decisions w.r.t. rewards and promotions.
DEVELOP a customized competency model in accordance with the corporate requirements with recent trends.
HRM 611 MJ SE-HRM-02: Conflict management and Negotiation Skills
DEFINE the key concepts of the Conflict and Negotiation Management.
EXPLAIN the Conflict Management and negotiation process, Conflict types, Conflict Resolution Styles, Theories and Models of Conflict and Negotiation.
APPLY various conflict resolution techniques and strategies (e.g., mediation, collaboration, negotiation, BATNA, ZOPA) to manage and resolve conflicts constructively, while considering ethical implications.
IDENTIFY different types of conflicts within organizations, assess their causes and consequences, and apply conflict and negotiation management theories to understand the dynamics and impact of conflict.
EVALUATE critically various conflict resolution and negotiation strategies in real-world business scenarios, assessing their effectiveness, ethical considerations, and impact on organizational outcomes.
Create a Conflict Management Strategy and Negotiation strategy based on CREATING MJ. the theoretical concepts for managing and resolving organizational conflict
HRM 612 MJ SE-HRM-03: HR Analytics
Recall the key concepts of Industry 4.0, big data, machine learning, and business intelligence as they relate to Human Resource Management.
Explain the scope, definition, and strategic relevance of HR Analytics, including ethical and data privacy considerations.
Apply HR Analytics tools and methods to support decision-making in core HR functions like talent acquisition, development, and retention.
Analyze the maturity level of HR analytics using Gartner’s Analytics Maturity Model and its alignment with organizational goals.
Evaluate the impact of HR Analytics on business outcomes by linking HR metrics to organizational performance and innovation.
Design innovative HR policies and practices by integrating predictive CREATING analytics and digital strategies to enhance workforce management.
HRM 613 MJ SE-HRM-04: Diversity & Inclusion
Define core D&I concepts, understand the various dimensions of diversity, and articulate the business rationale for fostering inclusive workplaces.
Understand the legal and ethical obligations related to D&I in HRM and be aware of relevant anti-discrimination laws Identify and Recognize the impact of unconscious biases in HR practices and develop strategies for fostering an inclusive mindset.
Analyze the complexities of D&I in a global context and understand the need for culturally sensitive approaches
To Evaluate different strategies for fostering and inclusive workplace culture.
Design strategies for diversity and inclusion to Indian and global CREATING context.
HRM 614 SE-HRM-05: HR Perspective in Merger & Acquisition MJ
Describe concepts of Mergers & Acquisition & List the Government & Legal requirements for the same.
UNDERSTAND role of HR and Key skills required in the process of domestic & cross border Mergers & Acquisition
MANAGE/ SOLVE HR issues arising out during Mergers & Acquisitions
ANALYZE HR functions before & after M & A
Evaluate the process of change management in M & A
FORMULATE HR processes for restructuring & redesigning during and after Mergers & Acquisitions
HRM 615 MJ SE-HRM-06: Labour Economics & Costing
Recall the concept of Labour Economics, Wage Theories
Understand the Labour Economics and Wage Theories, Labour Mobility, Labour Costing
Apply the Labour Economics concept, Wages Theory and Labour Costing in real time scenario
Analyze the impact of Labour Mobility & Productivity in Rural and Urban context.
Evaluate the Labour costing, Labour Mobility, Turnover & Productivity with Industrial Relation
Design the effective model using Labour Economics and Costing for the State, National level, International Labour market
HRM 617 MJ SE-HRM-07: Organization Diagnosis and Development
DESCRIBE the major theories, concepts, terms, models tools and frameworks in the field of Organizational Diagnosis & Development.
UNDERSTAND concept of OD and ‘intervention’.
APPLY the Theories, Models, Principles and Frameworks of Organizational Diagnosis & Development in specific organizational settings.
ANALYZE the external and internal environment with right tool of diagnosis and review the role of consultant in OD.
IDENTIFY AND MAP an intervention to organisational need
DESIGN the role of the consultant for an organisational issue
HRM 618 MJ SE-HRM-08: HR Operations
DESCRIBE structure of personnel department, its policies and maintenance of employee files & records RECALL and apply the knowledge to draft professional communication like appointment, promotion, transfer, appreciation letters, notices, and circulars used in HR practices.
APPLY the knowledge of and handle disciplinary procedures like memo, warning, charge sheet, suspension, termination, and reinstatement in compliance with organizational policies.
Laws like EPF, ESI, and Payment of Compensation with recent amendments.
CALCULATE compensation under Workmen’s Compensation, Bonus, and Gratuity Acts according to relevant legal provisions.
DESIGN salary structure, evaluate payroll components and compute statutory deductions like TDS, PT, PF, ESI, and perquisites in payroll management.
OSCM 602 MJ 302-SC OSCM-01: Service Operations Management
DESCRIBE the nature and CHARACTERISTICS of services and the services economy.
DESRCIBE the service design elements of variety of services.
USE service blueprinting for mapping variety of real-life service processes.
ANALYSE alternative locations and sites for variety of service facilities.
JUDGE and EXPLAIN the service orientation at variety of service facilities / organizations.
CREATE flow process layouts for variety of services.
OSCM 610 MJ 304-SE OSCM-01: Planning & Control of Operations
DESCRIBE the building blocks of Planning & Control of Operations.
EXPLAIN the need for aggregate planning and the steps in aggregate planning.
MAKE USE OF the various forecasting approaches in the context of operations planning process.
ILLUSTRATE how capacity planning is done in organizations and its relationship with MRP.
EXPLAIN the importance of scheduling in operations management.
CREATE a Bill of Materials.
OSCM 611 MJ 305-SE OSCM-02: Productivity Management
DEFINE various types of productivity and measures of productivity.
DEMONSTRATE the linkages between various measures of productivity.
APPLY Value Analysis and Value Engineering principles to simple situations related to operations management.
APPLY various types of charts and diagrams to carry out work study and method study.
DETERMINE the Standard Time using Techniques of Work Measurement.
ELABORATE upon the concepts of JIT, Lean, 5S, TPM, BPR, Six Sigma, World Class manufacturing.
OSCM 612 MJ 306-SE OSCM-03: Theory of Constraints
DEFINE the key concepts of TOC.
DEMONSTRATE knowledge & of the fundamentals of UNDERSTANDING TOC.
IDENTIFY and mitigate both real constraints and managerial constraints.
ILLUSTRATE the tools and techniques that help in managing constraints to improve organizational performance.
EXPLAIN the benefits an organization may reap through the successful implementation of the TOC.
DEVELOP solutions to common problems in Project Management, Operations M a n a g e m e n t a n d S u p p l y C h a i n Management using TOC principles and methods.
OSCM 613 MJ 307-SE OSCM-04- Manufacturing Resource Planning 3-Credits LTP: 2:1:1 Subject Elective (SE) Course – Operations & Supply Chain Management
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DESCRIBE the integrated planning structure and functions incorporated within MRP.
ILLUSRATE the importance of MRP as a top-management planning tool
IDENTIFY the vertical and horizontal cross-functional integration within the MRP II planning hierarchy.
EXPLAIN how what-if simulation, modeling, and analysis are used to produce feasible plans.
DISCUSS how MRP supports the company’s cost, quality, and delivery operating objectives.
OSCM 614 MJ 308-SE OSCM-05: Quality Management Standards
DESCRIBE the concepts of Quality and importance of the Quality Management Principles.
INTERPRET the requirements of ISO 9001:2015 standard.
APPLY process- b a s e d thinking and risk- b a s e d thinking for managing and improving the functioning of an organization.
TAKE PART IN planning, conducting and follow-up of QMS audits directed towards maintenance and continual improvements of the QMS.
DEVELOP skills for Corrective Action Management and Continual Improvement Project management.
BUILD stakeholder confidence by managing processes in line with the latest requirements.
OSCM 615 MJ OSCM 615 MJ- Strategic Supply Chain Management
DEFINE Key configuration components of Strategic Supply Chain Management.
EXPLORE Process Architecture and Toolkits of in Strategic Supply Chain Management
ILLUSTRATE the Design Organization for Performance and Organizational Change
EXAMINE the Right Collaborative Model and Drivers of collaboration of Strategic Supply Chain Management
ILLUSTRATE Use of Metrics to Drive Business Success and Roadmap to change
DEVELOP the architecture of a supply chain.
OSCM 617 MJ OSCM 617 MJ- Business Excellence
ABILITIES COURSE OUTCOMES REPRODUCE the essential tenets of Business Excellence in organizations with special emphasis on Operations Excellence
EXPLAIN the basic principles of various models of Business Excellence.
MAKE USE OF the concepts, tools and techniques of Business Excellence in the various areas of Operations, Supply Chain and Services
ILLUSTRATE the various facets of development, implementation and assessment of business excellence
FORMULATE a managerial perspective and DEVELOP an informed decision-marking ability for driving Business Excellence in the various areas of Operations, Supply Chain and Services
DISCUSS what makes some organizations best-in-class organizations.
OSCM 618 MJ 311 -SE OSCM-08: Service Value Management
DEFINE the core concepts related to Service Value Chain, Service Profit Chain, Innovation, CRM, networks.
ILLUSTRATE managing the service process through service value chain.
IDENTIFY factors influencing Innovation and service organizational design.
EXAMINE the inter-relationships between the Focal firm, Supplier Networks, Distribution Networks, etc.
EVALUATE the role of Business Networks as partners in value creation.
DEVELOP strategies built on Principles of Service Value Chain & Service Profit Chain for various types of organizations.
BA 618 MJ BA 618 MJ– Marketing Intelligence
Recall key terms, definitions, and fundamental concepts related to Marketing Analytics, including its scope, tools, and applications.
Understand the foundational concepts of Marketing Analytics and its role in business decision-making.
Apply Microsoft Excel tools (Pivot Tables, Filters, Slicers) to organize, summarize, and visualize marketing data.
Analyze customer data using journey mapping, feedback metrics, and Customer Lifetime Value (CLV) calculations to derive marketing insights.
Evaluate pricing strategies using Excel Solver, price elasticity models, and bundling techniques for profit optimization.
Create effective market segmentation and promotion strategies using cluster analysis, conjoint analysis, decision trees, and advertising effectiveness models.
ABM 602 MJ SC ABM 01: Agriculture and Indian Economy
DEFINE the key terms in Indian Agriculture/Land Reforms/ economic holding.
EXPLAIN the key terms in the place of agriculture in the national economy/ The present position of Indian Agriculture with an advanced management perspective. IDENTIFY the various issues in the Agriculture Industry in India.
DEMONSTRATE their significance from the perspective of Indian farmer & Indian Economy & business decision making.
EXAMINE the inter-relationships between various facets of Agriculture & economy from the perspective of a farmer, Labour, firm, industry, market, competition and business cycles.
DEVELOP critical thinking based on changing pattern of ownership and operational holdings in India, Farms size, Productivity/ Profitability and farm efficiency ANTICIPATE how other firms in an industry and consumers will respond to economic decisions made by a business, and how to incorporate these responses into their own decisions.
ABM 610 MJ SE ABM 01: Agricultural Marketing Management
Define key concepts and terminology related to agricultural marketing, including the nature, scope, and objectives.
Understand the role of market intelligence, product management, and product development in agricultural marketing.
Apply knowledge of pricing strategies and factors influencing pricing decisions to determine agricultural prices and marketing margins.
Analyse promotional management techniques like advertising, sales promotion, and standardization.
Evaluate distribution management practices, including storage, warehousing, and the roles of marketing agencies and intermediaries.
Develop marketing strategies for agricultural products, incorporating market intelligence, product development, pricing, promotion, and
ABM 611 MJ SE ABM 02: Rural Marketing
201
Grasp the evolution of rural marketing, rural economic structures, and the impact of PEST analysis on rural marketing strategies.
Apply knowledge of rural consumer behaviour, segmentation, and targeting strategies to design effective marketing campaigns for rural markets.
Analyse pricing strategies, distribution challenges, and communication methods specific to rural markets.
Evaluate the effectiveness of product strategies, branding approaches, and credit systems in rural marketing contexts.
Develop comprehensive rural marketing strategies integrating product development, pricing, distribution, and communication tailored for rural markets.
ABM 612 MJ SE ABM 03: Rural Banking
Recall key regulatory bodies overseeing Rural Financial Institutions (RFIs) and their roles, including the functions of NABARD in rural development.
Rural Banks (RRBs), along with policy interventions and reforms suggested by various committees.
Apply knowledge of cooperative banking structures and the implications of the draft Co-operatives Bill in enhancing rural financial inclusion.
Analyse the role of commercial banks in rural economies, including their lending practices, operational challenges, and compliance with regulatory norms.
Evaluate recent policy reforms affecting rural financial institutions and their potential impacts on rural branch operations and financial inclusion.
Develop strategies and recommendations for improving the effectiveness of Rural Local Area Banks (LABs) and alternative credit mechanisms in rural finance, based on case studies and experiences
ABM 613 MJ SE ABM 04: Agri- Insurance
Recall insurance products, key players, and major agricultural insurance schemes.
Understand agricultural insurance principles, importance, and regulatory roles.
Use knowledge of policies to assess insurance offerings for rural development.
Analyse climate change impacts, insurance evolution, and government schemes.
Evaluate challenges, future outlook, and digital innovations in agricultural insurance.
Develop strategies for loss management and improve government- supported insurance policies.
ABM 614 MJ SE ABM 05: Agri- Supply Chain Management
Recall key concepts and elements of supply chain management, including traditional and modern agricultural practices.
Understand demand planning, forecasting, and operational management strategies in supply chains.
Apply procurement and inventory techniques such as MRP, JIT, and VMI to supply chain scenarios.
Analyse logistics and distribution strategies, including transportation, fleet management, and warehousing.
Evaluate technology applications and benchmarking methods to measure supply chain performance.
Develop innovative IT solutions and logistics strategies for efficient agricultural supply chain management.
ABM 615 MJ SE ABM 06: Agricultural Import Export
Define key concepts in agricultural trade, including import, export, and trade regulations, and identify main export and import products in India.
Explain the benefits of agricultural trade, the role of trade policies, and the importance of meeting international quality standards.
Demonstrate the steps and documentation required for exporting and importing agricultural products, and manage the logistics and supply chain of these activities.
Analyse trade barriers, tariffs, and the impact of global market dynamics on Indian agricultural trade.
Assess government support programs, financing options, and insurance needs for agricultural trade activities.
Develop effective strategies for entering foreign markets, leveraging digital tools, and ensuring sustainable trade practices in response to future trends and opportunities.
ABM 617 MJ SE ABM 07: Current trends in Agriculture
Identify and recall key concepts and technologies in modern agriculture, including precision farming, smart farming, and advanced farming techniques.
Understand the principles and benefits of modern agricultural practices, including the role of technology and innovation, as well as the impact of policy and regulatory frameworks.
Apply knowledge of precision and smart farming techniques to improve agricultural productivity and sustainability through practical implementations and case studies.
Analyse different agricultural business models, such as e-commerce platforms and contract farming, to understand their benefits, challenges, and regulatory implications.
Evaluate the effectiveness and sustainability of various advanced farming techniques, including vertical farming, hydroponics, aquaponics, and the use of drones in agriculture.
Develop innovative strategies and solutions for future agricultural practices by integrating emerging technologies such as AI, IoT, and machine learning, while considering sustainability and future trends.
ABM 618 MJ SE ABM 08: Agri- Entrepreneurship & Startup
Recall and identify key concepts of rural entrepreneurship, startup management, and intellectual property rights (IPR).
Understand the principles and challenges of rural entrepreneurship, startup finance sources, and the importance of IPR for entrepreneurs.
Apply strategic planning, goal setting, and operational management skills to overcome challenges faced by rural startups.
Analyse various sources of finance for startups, including venture capital, angel investors, and crowdfunding, to determine their suitability and benefits.
Evaluate different business models and develop feasible business plans, assessing the growth and scalability of operations.
Develop innovative marketing strategies for rural areas and create robust startup teams, leveraging technology and digital platforms to enhance customer relations & operational efficiency.
PHM 602 MJ SC PHM 01: Fundamentals of Pharma and Healthcare Management
DESCRIBE concept of Pharma and healthcare management and FIND out the different role and responsibilities of managers.
UNDERSTAND the different managerial functions of managers
IDENTIFY right the motivation for right stakeholder in the healthcare sector for effective delivery of service.
ANALYZE modern Pharma and Healthcare models
EXPLAIN government initiatives to provide healthcare facilities in each part of country
CONSTRUCT model to provide effective service in healthcare management
PHM 610 MJ SE PHM 01: Healthcare Management
DESCRIBE concept of healthcare management and FIND out the different role and responsibilities of healthcare managers.
UNDERSTAND the different managerial functions of managers
Implement knowledge to enhance healthcare services and patient satisfaction.
Analyze the impact of environmental and societal shifts on hospital functions
Evaluate the role of healthcare managers in achieving organizational goals.
CONSTRUCT model to provide effective service in healthcare management
PHM 611 MJ SE PHM 02: Pharmaceutical Marketing Management
Remember fundamental concepts, philosophies, and methods related to pharmaceutical marketing.
Understand strategic marketing process, including market research methods, data analysis, market forecasting, market segmentation.
APPLY marketing Mix decisions for a real world marketing offering Pharma products EXAMINE marketing issues pertaining to Pharmaceutical Marketing
Mix and Marketing Plan in the context of real world Pharma marketing Students will evaluate product and pricing decisions, including product classification, new product development processes, lifecycle strategies, branding, packaging, labeling, and competitive pricing methods within regulatory requirements.
Design and develop comprehensive pharmaceutical marketing plans.
PHM 612 MJ SE PHM 03: Digital Marketing in Pharma & Healthcare
Recall and identify key concepts, trends, and channels in digital marketing specifically for the pharma and healthcare sectors.
Understand the regulatory framework, ethical considerations, and compliance requirements impacting digital marketing in the healthcare and pharma industries.
Apply digital marketing strategies and tools such as SEO, SEM, social media, content marketing, and email marketing to real-world pharma and healthcare marketing campaigns.
Analyse digital marketing metrics and data using tools like Google Analytics and social media analytics to measure campaign performance and audience engagement.
Evaluate the effectiveness of digital marketing campaigns in the healthcare and pharma sectors by calculating return on investment (ROI) and assessing key performance indicators (KPIs).
Develop innovative and compliant digital marketing strategies incorporating emerging trends and technologies such as AI, personalization, mobile marketing, and telehealth to enhance patient engagement and education.
PHM 613 MJ SE PHM 04: Supply Chain Management in Pharmaceutical Sector
Remember key components of pharmaceutical SCM
Understand the concept of pharmaceutical supply chain, and tools and techniques
Apply demand forecasting techniques and
Analyze strategies for improving supply chain performance.
Evaluate the role of logistics
Identify current trends in supply chain management and Design an integrated supply chain strategy
PHM 614 SE PHM 05: Pharmaceutical Production Management MJ
Define concepts and regulatory requirements in pharmaceutical production management.
Explain the differences between batch and continuous processing and their applications in pharmaceutical manufacturing.
Implement advanced manufacturing techniques and optimize production processes for efficiency and compliance.
Analyze the design and maintenance requirements for pharmaceutical production facilities Assess strategic production planning methods and resource management techniques to ensure effective production scheduling and control.
PHM 617 MJ SE PHM 07: Health Insurance
Remember concepts related to health insurance, including the determinants of health, types of policies, and regulatory frameworks.
Understand the principles of underwriting, and the regulatory guidelines affecting health insurance products and claims.
APPLY the knowledge of current information, techniques and practices in all of the major business disciplines.
Analyze the challenges in health insurance claims management.
COMPARE various kinds of insurance plans as well as the importance of contract in Customers.
CREATE valuable insights into overview of Health Insurance Products.
PHM 618 MJ SE PHM 08: Entrepreneurship in Pharma and Healthcare
DEFINE the key terms, LIST the Attributes and Characteristics of Entrepreneurs feature and ENUMERATE the Factors influencing Entrepreneurship Growth.
DISCUSS the various theories of entrepreneurship.
.2 CONSTRUCT a framework for a typical EDP for the Pharma industry
EXAMINE the role of Government and various support organizations in encouraging and supporting Entrepreneurship.
contemporary local, regional and national the context for Pharma and Healthcare sector.
BUILD a business plan for an entrepreneurial pharma of healthcare venture.
EIDT 651 MJ GC 01 – Entrepreneurship, Innovation and Design Thinking
DESCRIBE the fundamentals of entrepreneurship, innovation and design thinking.
UNDERSTAND the prerequisites of entrepreneurship and innovation.
APPLY the Design Thinking process to real-world challenges.
IDENTIFY business opportunities and create viable business models.
EVALUATE entrepreneurial ideas and innovation strategies using design thinking principles and business model frameworks to determine their feasibility, viability, and desirability in real-world contexts.
Develop entrepreneurial mindsets and skills and Pitch ideas effectively to stakeholders or investors.
EPM 652 MJ Enterprise Performance Management
Enumerate the different parameters & facets of management control of an enterprise
Illustrate the various techniques of enterprise performance management for varied sectors.
Determine the applicability of various tools and metrics as a performance evaluation & management tools.
Analyse the key financial & non-financial attributes to evaluate enterprise performance.
Formulate the various parameters to evaluate enterprise performance effectively through implementation of strategy.
Create sector-specific performance evaluation systems
RP 681 MJP Research Project
Carry out a substantial research-based project
Demonstrate capacity to improve student achievement, engagement and retention
An of the ethical issues associated with practitioner research UNDERSTANDING domain knowledge and foundational research skills to address a APPLYING research problem.
Analyse data and synthesize research findings.
Report research findings in written and verbal forms and use research findings CREATING to advance education theory and practice. A] Preamble: A research project is a systematic and organized endeavour undertaken to investigate a specific topic, question, or problem in order to gain new insights, knowledge, or . The objective of the research project is to further develop the student's ability to carry out and contribute to business research. The student should demonstrate, through his/her thesis and orally, an ability to plan, conduct, and present a scientific investigation of relevance to the subject of Business Administration and the student's chosen Master's program. A further aim is to develop skills for the critical examination of investigations and research reports and to provide the student with the opportunity for a deeper level of theoretical study within a chosen area. These projects involve a structured process of inquiry, data collection, analysis, and interpretation to arrive at meaningful conclusions. Learning Objectives
MKT 653 MJ SC MKT 02 : Marketing Strategy
DESCRIBE various concepts of marketing strategies.
EXPLAIN various marketing strategies to handle marketing circumstances
APPLY the concepts of marketing strategy to solve real-life business problems.
DISCOVER the suitable competitive advantage useful to design market specific and organization specific marketing strategies.
ESTIMATE the attractiveness of segment to decide targeting strategy and MONITOR marketing performance using marketing matrices.
DESIGN marketing strategies to lead the organization towards CREATING sustainable growth.
MKT 662 MJ SE-MKT-11 – Tourism & Hospitality Marketing
RECALL and REPRODUCE the core concepts, components of Tourism and Hospitality Industry like Marketing mix, STP, CRM, Legal Issues
DISCUSS and explain aspects of Tourism and Hospitality, that Exemplify the various related terms.
DEMONSTRATE the concepts of marketing mix, STP, Sustainable practices in contemporary context of tourism and hospitality industry.
EXAMINE and LIST the critical tourism and hospitality marketing challenges concerning segmentation, targeting and positioning, customer relationship management in the new age era, and the changing trends in the industry.
EVALUATE the marketing mix, STP strategies, CRM of different industry players of the tourism and hospitality industry.
FORMULATE the marketing mix, STP strategies and CRM for tourism and hospitality industry players and propose a blend of legal CREATING implications. Design customer centric strategies to leverage productivity and customer experience using new age digital tools.
MKT 663 MJ SE MKT 12 : Digital Marketing II
DEFINE the key terms and concepts related to digital marketing
EXPLAIN the role of Facebook, Google Ads, YouTube, Email marketing, and other related tools in digital marketing
MAKE use of Facebook, Google Ads, YouTube, Email marketing, and other tools for executing digital marketing in a given situation
DESIGN a digital media campaign using an appropriate mix of platforms and tools
CREATE relevant and effective content for digital marketing CREATING campaigns
MKT 664 MJ SE MKT-13 Retail Marketing
DEFINE various concepts associated with Retail Marketing
EXPLAIN the terms and concepts used in Retail Marketing
ILLUSTRATE value Creation & Competitive advantage in Retail Marketing.
ANALYSE the contemporary issues affecting Retail Marketing decisions
EVALUATE the effectiveness of Retail Marketing Mix used by different Retail formats
CREATING FORMULATE effective retail Marketing Strategy
MKT 666 MJ SE MKT-15 Recent Trends in Marketing
DEFINE the new key concepts in Recent Trends in Consumer Behavioural Insights & Marketing Strategies, Product & Brand Strategy, Communication & Engagement, Sales & Business Marketing, Markets & Channels.
EXPLAIN the new key concepts and Components in Recent Trends in Consumer Behavioral Insights & Marketing Strategies, Product & Brand Strategy, Communication & Engagement, Sales & Business Marketing, Markets & Channels.
APPLY AND MAKE USE OF Recent Trends in Consumer Behavioural Insights & Marketing Strategies, Product & Brand Strategy, Communication & Engagement, Sales & Business Marketing, Markets & Channels in real-life business scenarios.
EXAMINE various facets of business scenarios and ILLUSTRATE the Recent Trends in Consumer Behavioural Insights & Marketing Strategies, Product & Brand Strategy, Communication & Engagement, Sales & Business Marketing, Markets & Channels.
ASSESS the key enablers of Recent Trends in Consumer Behavioural Insights & Marketing Strategies, Product & Brand Strategy, Communication & Engagement, Sales & Business Marketing, Markets & Channels.
FORMULATE a creative and suitable Marketing Strategy based on Recent Trends in Consumer Behavioural Insights, Product & Branding, Communication & CREATING Engagement, Sales & Business Marketing, Markets & Channels in real-life business scenarios.
FIN 653 MJ SC FIN - 02: Financial Markets and Banking Operations
RECALL the structure and components of Indian financial system through
FIN 660 MJ SE FIN - 09: Behavioral Finance
ENUMERATE the concepts and assumptions associated with traditional
FIN 661 MJ SE FIN - 10: Business Valuation
RECALL concepts of value and valuation
EXPLAIN valuation process of business firms
CALCULATE business value using different techniques
EXAMINE special factors to be considered in business valuation ASSESS the value of the firm in the light of business environment and regulatory aspects
DESIGN a structured business valuation model for business.
FIN 662 MJ SE FIN - 11: Technical Analysis of Financial Markets
REMEMBER the concepts, terminologies, frameworks, tools, techniques
FIN 663 MJ SE FIN - 12: Risk Management
DESCRIBE various concept associated with risk management and financial risk management.
EXEMPLIFY the financial risk management processes, frameworks
DETERMINE the various building blocks of risk management system and strategies.
CLASSIFY various risks associated with enterprise, banks, insurance etc.
FORMULATE the strategies to overcome with currency risk, credit risk, interest rate risk, legal risk, asset liability risk, liquidity risk etc.
FORMULATE the strategies to manage currency risk, credit risk, interest rate risk, legal risk, asset liability risk, liquidity risk etc.
FIN 664 MJ SE FIN - 13: Rural and Micro Finance
DEFINE the key concepts of Microfinance and other terms associated with rural and micro finance.
EXPLAIN the relevance of Microfinance and how its work towards rural development.
USE of micro finance, microfinance models and their contribution towards, Economic growth, poverty elimination, women empowerment and gender equality.
ANALYZE the linkage between MFIs and Rural development EVALUATE the significance of the microfinance institutions & Self-Help
Group for rural development
CREATE/DEVELOP models, cases and plans related to micro finance.
FIN 665 MJ SE FIN - 14: Indirect Taxation
the key concepts of Indirect Taxes in India REMEMBERING Identifying and enumerating the various terms associated with GST and other indirect taxes.
EXPLAIN how GST works as an Uniform Tax Structure, Illustrate the GST framework of India, & describe the important concepts such as supply, dual taxation method, registration process, etc.
APPLY the theories and Principles and perform all calculation through numerical problems on valuation and calculation of taxes. Identify the time value of supply; determine the taxable person and tax levied on goods and services.
ILLUSTRATE the e filling process of GST Categorize the Goods and Services under GST and amount of tax to be paid using Dual tax concept.
EVALUATE Input Tax Credit Process, reversal, late filing and New Amendments; appraise various indirect taxes; Interpret the GST framework in India & verify the tax levied on Goods and Services.
virtual e filling and also Estimate the GST, TDS, anticipate goods, services, tax payable person for the business.
FIN 666 MJ SE FIN - 15: Corporate Financial Restructuring
DESCRIBE the basic concepts related corporate restructuring, Mergers & Acquisitions, Valuation Aspects of Corporate Restructuring and Corporate Governance Aspects of Restructuring.
EXPLAIN the motivations, decision processes, transaction execution, and valuation consequences of financial, business, and organizational restructuring by corporate units.
PERFORM all the required calculations through relevant numerical problems.
ANALYZE the situation by calculations of exchange ratio, financial returns, valuations and others.
EVALUATE impact of corporate financial restructuring on all stakeholders
CREATE an interface and model on various dimensions of corporate finance and restructuring process.
FIN 667 MJ SE FIN - 16: Financial and Commodity Derivatives
DESCRIBE the basic concepts in derivatives, terminology related to futures, options and risk management.
UNDERSTAND the functioning of derivative market, standard derivative contracts, their properties, functionality.
APPLY technical methods for valuation of Future, options and other derivatives, in continuous and discrete time.
ANALYSE risk measures that are commonly used in risk management.
EVALUATE different assumptions and principles behind derivatives pricing, risk management and evaluate strategies related to derivatives contract by eliminating volatility CREATE Futures and Options trading strategies and also create hedging positions.
HRM 653 MJ SC-HRM-02: Employee Relations & Labour Legislation
SHOW awareness of important and critical issues in Employee Relations
INTERPRET and relate legislations governing employee relations.
DEMONSTRATE an of legislations relating to working APPLYING environment.
OUTLINE the role of government, society and trade union in ER.
EXPLAIN aspects of collective bargaining and grievance handling.
DISCUSS the relevant provisions of various Labour Legislations.
HRM 660 MJ SE-HRM-09: Compensation & Reward Management
RECALL the fundamental concepts, types, and framework of compensation management and its strategic role in an organization UNDERSTAND compensation policies, planning, strategies, job evaluation techniques, and development of equitable pay structures to gain competitive advantage.
DEVELOP knowledge of designing incentive plans, profit sharing, gain sharing, and innovative reward structures suitable for startups and existing organizations.
EXAMINE the concept, role, and components of reward management system along with recent developments in monetary and non-monetary rewards across industries EXPLORE current and emerging trends in compensation practices globally, especially in MNCs, Gig Economy, remote workforce management, and addressing contemporary compensation challenges.
FORMULATE strategies for designing an effective total compensation and reward system aligning with organizational goals and adapting to the changing global business environment
HRM 661 MJ SE-HRM-10: Employee Engagement
IDENTIFY the basic concepts of Employee Engagement and Employee - Ownership.
UNDERSTANDING the various factors, models and metrics involved in Employee engagement and how Self-Determination Theory and HRM practices influence employee engagement; describe the elements, levels, and barriers in designing and developing engagement strategies.
Apply appropriate tools and steps to measure employee engagement using modern metrics like Manager Effectiveness Index and Belonging Index across different organizational contexts.
the role and traits of Employee Ownership in enhancing ANALYSIS productivity and organizational commitment.
engagement and ownership practices using real-world metrics EVALUATION and models to assess their effectiveness in different sectors.
Design customized employee engagement plans using job design, role CREATION autonomy, and discretionary behaviours, supported by desk research and external learning resources.
HRM 662 MJ SE-HRM-11: Designing HR Policies
Recall the concept of HR Policy Manual
Understand the HR Policy Designing and implementation Process.
Prepare operational policy for an organization of your choice
Compare HR Policies in various context
Evaluate HR Policies in Indian and Global context
Design various HR policies for an organization of your choice
HRM 663 MJ SE-HRM-12: Performance Management System
DESCRIBE key components and applicability of theories of Performance Management System
DEMONSTRATE the communication skills required when managing achievement and underachievement.
IDENTIFY factors affecting Performance Measurement
ANALYZE various tools for performance assessment
COMPARE various organizational performance management systems and best practices
DESIGN a performance management process for an organization
HRM 664 MJ SE-HRM-13: Change Management & New Technologies in HRM
Remember the basic concepts and Models of Change Management
Understand the IKS principles and models of change management in organizations
Apply effective communication and leadership skills during organizational change.
Analyze the impact of technological advancements on HR practices
Evaluate HR technologies such as HRIS, ATS in recruitment, and remote work tools.
Design basic change strategies for digital HR transformation
HRM 665 MJ SE-HRM-14: Global HR Practices
IDENTIFY key perspectives of global workforce management
UNDERSTAND cultural aspects of Global HRM
PREPARE HR planning for long term global staffing
ILLUSTRATE steps involved in global selection of human resources
FORMULATE Training and development policy for expatriate employees of an organization ANALYZE / COMPARE important points that needs to be included while drafting global workforce performance & development management system of an organization
HRM 666 MJ SE-HRM-15: Mentoring & Coaching
ENUMERATE various concepts of Mentoring and Coaching
UNDERSTAND techniques of Mentoring and Coaching
APPLY models of Mentoring and Coaching to real world scenarios, apply skills to effectively coach/mentor
ANALYSE issues in Mentoring and Coaching
DEVELOP skills needed to become Mentor and Evaluate mentees
Execute creative ideas and solutions to ensure successful mentoring meeting to mentor and mentee requirements
HRM 667 MJ SE-HRM-16: Labour Welfare
RECALL the origin and historical development of labour welfare in India.
EXPLAIN the concepts, philosophy, and principles of labour welfare with statutory & non statutory facilities.
APPLY the knowledge of labour welfare to real-world scenarios and case studies.
the relationship between labour welfare and employee well- ANALYZING being and productivity.
ASSESS & EVALUATE the impact of labour welfare on employee productivity and well-being.
DEVELOP innovative labour welfare programs and services that cater to the needs of employees.
OSCM 653 403 -SC OSCM -02: Supply Chain Management MJ
DESCRIBE the key concepts of Supply Chain Management and the – driving forces in contemporary Supply Chain Management.
EXPLAIN the structure of modern-day supply chains.
IDENTIFY the various flows in real world supply chains.
Management.
EXPLAIN the key Operational Aspects in Supply Chain Management.
DISCUSS the relationship between Customer Value and Supply Chain Management.
OSCM 660 MJ OSCM 660 MJ: Industry 4.0
DESCRIBE the drivers, enablers and compelling forces for Industry 4.0’s advancement.
UNDERSTAND the power of Cloud Computing in a networked economy.
IDENTIFY the opportunities, challenges brought about by Industry 4.0.
OUTLINE the various systems used in a manufacturing plant and their role in an Industry 4.0 paradigm.
APPRAISE the smartness in Smart Factories, Smart cities, smart products and smart services.
PREDICT how organizations and individuals should prepare to reap the benefits.
OSCM 661 MJ OSCM 661 MJ- Six Sigma for Operations
DESCRIBE the Key Concepts and Definitions associated with Quality Management, Six Sigma and Process of Six Sigma
SUMMARIZE the six-sigma philosophy along with of 7 QC UNDERSTANDING Tools.
PREDICT the change due to Six Sigma Implementation and Application of Six Sigma tools in new settings
APPRECIATE use of Six Sigma for services performance improvement and strengthening the Organizational Structures
DECIDE control chart to use for given set of data and ROSS (Return on Six Sigma) a Case for Business Models in Different Industries/Proposing a CREATING Strategy by Studying the cases of Successful Six Sigma Implementation
OSCM 662 MJ OSCM 662 MJ- Toyota Production System
DESCRIBE 14 principles of the Toyota Way.
RELATE the TPS with other business situations.
IMPLEMENT TPS principles to a real-life situation.
EXAMINE the application of TPS principles in a service or manufacturing unit/ organization.
DESIGN a process for executing Improvement Initiatives at workplace.
BUILD an organization culture to foster continuous improvement.
OSCM 663 MJ OSCM 663 MJ- World Class Manufacturing
DEFINE the basic terms associated with Manufacturing Excellence and World Class Manufacturing
SUMMARIZE the features of various frameworks used for World Class Manufacturing
IDENTIFY the challenges to manufacturing industry in the information age
ANALYZE the usage of Information management tools, Material processing and handling tools.
EVALUATE the country’s preparedness for World Class Manufacturing measurement system to determine the readiness for World Class Manufacturing
OSCM 664 MJ OSCM 664 MJ- Supply Chain Strategy
DEFINE basic terms and concepts related to Strategy, Supply Chain
EXPLAIN the SC Components and Processes
ILLUSTRATE the importance of SC strategies on competitive advantage.
OUTLINE a typical Supply Chain Model for a product / service and ILLUSTRATE the linkages of strategies with real time issues using Information Technology.
EVALUATE and EXPLAIN impact of strategic decisions on SC
FORMULATE and DISCUSS a model for SCM strategies
OSCM 665 MJ OSCM 665 MJ- Financial Perspectives in Operations Management
REMEMBER basic concepts used in cost management, Budgeting and activity-based costing
UNDERSTAND the importance of cost management as key to profitability.
CALCULATE NPV, PI, IRR, BCR, NBCR, Project cost overruns and cost control with Microsoft Excel.
Outline capital budgeting techniques used in Operations.
Explain the role of Financial Institutions in project financing
Solve the real time issues involved in Operations and Project Management using appropriate method in order to reduce the costs.
OSCM 666 MJ OSCM 666 MJ- Facilities Planning
DESCRIBE the concepts and principles of Facilities Planning.
EXPLAIN the key considerations in Facilities Planning.
ILLUSTRATE the use of the concepts and principles of Facilities Planning.
EXAMINE the practical layouts in real world in light of the theoretical concepts and principles of Facilities Planning.
EVALUATE various approaches to Facilities Planning.
REARRANGE existing layouts for enhanced outcomes.
OSCM 667 MJ OSCM 667 MJ- Sustainable Supply Chains
175
DESCRIBE and DISCUSS the role and importance of sustainability and sustainable development in different types of supply chains.
IDENTIFY and USE relevant established and emerging principles, frameworks and theories in sustainable logistics and supply chain management.
INTEGRATE fundamental strategies, tools and techniques to analyze and design environmentally sustainable supply chain systems.
DETERMINE the unsustainable impact of logistics activities, both individual, and in the wider context of the supply chain.
COMPILE the managerial challenges, and FORMULATE a structured solution to these, with clear implications for relevant stakeholders.
BA 662 MJ SE BA – 11 Retail and e-Commerce Analytics
Define key concepts and terminologies in retail and e-commerce analytics.
Explain the role and impact of analytics in retail and e-commerce decision- making.
Utilize analytical tools to interpret retail and e-commerce data for business insights.
Assess the effectiveness of analytics-driven strategies in retail and e-commerce contexts.
Develop innovative analytics solutions to address challenges in retail and e- commerce.
BA 666 MJ SE BA 15 Sports Analytics
Recall and define key terms, elements, concepts, and historical developments in sports analytics.
Explain the role of data in sports, including sources, types, and ethical considerations in the Indian and global context.
Use tools like Excel, Python, and Tableau to perform basic analysis on real-world sports datasets and interpret results.
Critically assess team strategies, player performance, and business decisions using statistical models and performance metrics.
Design and present a comprehensive sports analytics project involving data collection, analysis, visualization, and actionable recommendations.
ABM 653 MJ SC ABM 02: ICT for Agriculture
RECALL the basic terminologies related to ICT
UNDERSTAND the use of ICT with different aspects & various issues & challenges for ICT information services
Apply the GIS Applications in micro resource mapping
ANALYZE the different tools and techniques used under ICT in Agriculture Management
EVALUATE the common ICT platforms for information services
CHOOSE the right ICT as per the requirement of agriculture activity
ABM 660 MJ SE ABM 09: Food Retail management
Recall key concepts such as India's position in global food trade, types of retail formats, and demographic factors influencing food consumption patterns.
Understand the evolution of food retailing, value chain dynamics, and the impact of demographic and psychographic factors on consumer behaviour in food markets.
Apply knowledge of food retail management techniques, pricing strategies, and promotion mix to real-world scenarios in food retailing.
Analyse trends in food wholesaling and retailing, evaluate competition and pricing strategies, and assess market implications of new retail developments.
Evaluate effectiveness of merchandise pricing strategies, sales promotion techniques, and advertisement strategies used by food retailers.
Develop comprehensive retail operations strategies integrating finance management, merchandise handling, logistics, and sales management tailored for food retail environments.
ABM 661 MJ SE ABM 10: Agri- Input Marketing
Recall definitions and significance of agricultural input marketing, including types of inputs and roles of different sectors.
Comprehend marketing strategies for seeds, fertilizers, plant protection chemicals, and farm machinery, including market dynamics and institutional roles.
Apply distribution management strategies for agricultural inputs, analyse pricing policies, and understand export-import regulations in seed and fertilizer marketing.
Analyse demand-supply dynamics, subsidy policies, and distribution challenges in fertilizer and energy input marketing.
Evaluate the effectiveness of marketing channels and strategies used by key organizations like NSC, IFFCO, and others in the agricultural input sector.
Develop innovative marketing strategies for seeds, fertilizers, plant protection chemicals, and farm machinery to address market challenges and optimize distribution systems.
ABM 662 MJ SE ABM 11: Microfinance
Recall definitions and key concepts related to rural microfinance, including types of MFIs and regulatory frameworks.
Grasp the significance of microfinance in rural development, financial inclusion strategies, and operational aspects such as credit management and risk mitigation.
Apply principles of credit management and loan disbursement in rural microfinance contexts, utilizing group lending models effectively.
Analyse the impact of rural microfinance on poverty alleviation and economic empowerment, evaluating social performance management strategies.
Assess the sustainability and social impact of rural microfinance institutions, considering client welfare and rights protection.
Develop innovative strategies using technology and emerging trends to enhance rural microfinance services, addressing challenges and fostering growth opportunities.
ABM 663 MJ SE ABM 12: Commodity derivatives and Risk
Recall definitions and basic concepts related to commodity markets, derivatives, and trading on commodity exchanges.
Grasp the functioning of commodity exchanges, risks involved in commodity trading, and the mechanics of commodity futures and options.
Apply knowledge of commodity futures pricing, options strategies, and investment principles in commodity markets.
Analyse price relationships, basis risk, and the impact of market dynamics on commodity futures and options pricing.
Evaluate the effectiveness of hedging strategies using commodity futures and options, assessing risk management techniques.
Develop advanced trading strategies and investment approaches in commodities, integrating fundamental and technical analysis methods effectively.
ABM 664 MJ SE ABM 13: Procurement Management
Recall definitions and concepts related to procurement management in agriculture, including the procurement cycle and key strategies.
Grasp the complexities of agricultural procurement planning, supply chain management, and the role of technology in enhancing procurement processes.
Apply procurement strategies and techniques to assess agricultural input needs, select sourcing strategies, and manage vendor relationships effectively.
Analyse agricultural supply chains, identify risks, and evaluate methods for ensuring quality standards in procured inputs.
Assess the impact of sustainable procurement practices on agricultural value chains and evaluate compliance with agricultural standards and certifications.
Develop innovative solutions and strategies using technology and sustainable practices to improve efficiency and sustainability in agricultural procurement management.
ABM 665 MJ SE ABM 14: Agri- Production, Planning and Control
Recall functions and objectives of agricultural production planning and control, including key stages in the production cycle.
Understand capacity and process planning models, aggregate planning methods, and maintenance management concepts in agricultural production.
Apply resource management strategies, including sourcing, supplier selection, and store management principles in agricultural settings.
Analyse statistical quality control methods and food safety regulations in the context of agricultural production.
Evaluate Total Quality Management principles and their application in agribusiness, including the benefits of quality standards and regulatory compliance.
Develop strategies for implementing ISO standards and quality grades in agricultural production to enhance food quality and safety.
ABM 666 MJ SE ABM 15: Management of Allied Agro Industries
Recall the types of allied agro-industries, their role in agricultural development, and relevant policies and regulations in India.
Comprehend management principles, organizational structures, and financial planning specific to allied agro-industries.
Implement production planning, supply chain management, and marketing strategies to enhance efficiency and market reach in allied agro-industries.
Assess market demand, competition, consumer behaviour, and financial performance of allied agro-industries.
Evaluate the effectiveness of government schemes, support programs, and organizational practices in allied agro-industries.
Develop innovative business plans, marketing strategies, and sustainable practices to improve productivity and growth in allied agro-industries.
ABM 667 MJ SE ABM 16: Agri- Cooperative Management
Recall the definitions, principles, and significance of agricultural cooperatives, their development, and types.
Understand the organizational structure, governance, financial management, marketing strategies, and challenges of agricultural cooperatives.
Apply principles of governance, financial management techniques, and marketing strategies to improve the functioning of agricultural cooperatives.
Analyse the financial health, supply chain efficiency, and market linkages of agricultural cooperatives.
Evaluate the effectiveness of cooperative management practices, policy frameworks, and technological advancements in addressing challenges.
Develop innovative strategies and sustainable practices to enhance cooperative management, operations, and future growth.
PHM 653 MJ SC PHM 02: Regulatory laws in Indian Pharmaceutical & healthcare Industry
Remember various laws applicable to Pharma and Healthcare industry
UNDERSTAND various laws applicable to Pharma and Healthcare industry
Understand the situation and identity right legal way to solve the problem
Analyze the role of regulatory bodies and their impact on the pharmaceutical and healthcare sectors.
Evaluate compliance strategies and the implications of regulatory non- compliance.
Elaborate the different laws developed by constitutions to support and protect Pharma and Healthcare sector
PHM 660 MJ SE PHM 09: Ethics and Legal aspects of Pharmaceutical and Healthcare Business
Remember ethical theories and principles, regulatory frameworks and legal requirements governing the pharmaceutical industry.
Understand ethical principles, legal frameworks, and corporate governance practices essential for pharmaceutical and healthcare sector.
Apply ethical decision-making resolve case studies
Analyze impact of CSR initiatives
Evaluate effectiveness of Whistleblower Policies
Develop innovative strategies to enhance ethical leadership
PHM 661 MJ SE PHM 10: Clinical Data Management
Define Clinical Data Management (CDM) and its importance in clinical research, List key terminologies and concepts in CDM.
Explain the role of CDM in clinical trials, Describe the lifecycle of clinical data from collection to submission.
Identify common data management challenges and solutions Develop a Data Management Plan for a given clinical trial scenario
EXAMINE the role of Government and analyse impact of regulations on clinical data management practices.
Evaluate the effectiveness of data management strategies
Develop a project proposal for implementing a new data management strategy
PHM 662 MJ SE PHM 11: Regulatory Affairs in pharmaceuticals
Remember fundamental concepts and terminology related to drug regulatory affairs.
Understand the fundamentals of drug regulatory affairs and its significance in the pharmaceutical industry.
Apply the principles of drug regulatory affairs to prepare and review regulatory documentation.
Analyze case studies to identify regulatory challenges and solutions during drug approval processes.
Evaluate compliance from various authorities.
Develop skills necessary for effective regulatory strategy and communication.
PHM 663 MJ SE PHM 12: International Pharma marketing
Remember differences between international and domestic marketing, and the roles of MNCs and TNCs.
Explain the principles of international marketing, the impact of various environmental factors on international marketing strategies, and the significance of international trade theories and organizations.
Demonstrate and learn the Financial, ethical, and organizational issues involved in international marketing
Analyze the economic, political, socio-cultural, and technological environments that influence international pharmaceutical markets
Evaluate the benefits of international marketing for pharmaceutical companies
Develop comprehensive international marketing strategies tailored to the global pharmaceutical market International Marketing Research and Decision Making-Importance of international marketing research, Approach and process of conducting international marketing research, Market surveys and information systems in international marketing, Negotiation strategies with international customers, partners, and regulators Global e-marketing strategies and their application in pharmaceutical marketing. (7+1)
PHM 664 MJ SE PHM 13: Marketing of Medical Devices and Diagnostics
Recall fundamental concepts and definitions related to the medical devices and diagnostics industry and its regulatory environment.
Explain market analysis, consumer behavior, and decision-making processes within the medical devices and diagnostics market.
Apply knowledge of regulatory affairs, including approval processes and ethical standards, in marketing strategies for medical devices and diagnostics.
Examine marketing strategies and product launch processes, including market segmentation, pricing, and the role of digital marketing.
Evaluate sales management and customer relationship management strategies
Design comprehensive marketing plans for medical devices and diagnostics, incorporating various digital and traditional strategies.
PHM 665 MJ SE PHM 14: Quality Assurance and Control Management in Pharma
Remember principles and systems of quality assurance and quality control in the pharmaceutical industry.
Understand quality control techniques, the importance of quality audits, and good laboratory practices in pharmaceutical manufacturing.
Apply knowledge of current Good Manufacturing Practices (cGMP), quality risk management, and quality metrics in pharmaceutical manufacturing.
Analyze the strategic issues in quality management, including current issues and developments.
Lean Six-Sigma, and the impact of digital technologies on quality assurance.
Devise and evaluate quality implementation plans using quality tools and techniques, considering emerging trends and best practices in pharmaceutical quality assurance
PHM 667 MJ SE PHM 16: Healthcare Analytics
Describe the key terms in healthcare data analytics
Explain the fundamental concepts in Health Care Analytics
Apply the data management techniques for healthcare data
Analyze R algorithms for health data analysis
Evaluate the need for healthcare data analysis in e-healthcare, telemedicine, and other critical care applications
Design health data analytics for real-time applications
